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Oct 2025
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Home/Insights/Retailers/thesill.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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665.6K
Revenue
Oct 25
289.7K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

TheSill.com is an online platform selling a variety of houseplants, botanical goods, and accessories. It offers a range of plants suitable for different lifestyles and environments, aiming to provide customers with opportunities to add greenery to their living spaces. The website prioritizes shipping healthy plants to customers across the United States.

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thesill.com Annual Revenue and Growth

thesill.com's annual sales on its online store amounted to $11.4M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$11.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thesill.com revenue by year

thesill.com's monthly revenueOVER TIME
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Over the past three months, thesill.com revenue has experienced growth of 8.2%, compared to the preceding three months.

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thesill.com revenue growth for last six months
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OVERVIEW
In October 2025, thesill.com generated online sales revenue of $665,603, significantly above the home_and_garden median of $117,921, but far below the $1,418,970,899 from industry leader homedepot.com; with a conversion rate between 1.50-2.00%, thesill.com is just below the high mark of 3.47%, while its average order value (AOV) ranges from $125-150, well below the sector's high of $676; thesill.com attracted 289,710 sessions, surpassing the median of 30,856 but falling short of homedepot.com’s staggering 152,722,965 sessions.
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thesill.com competitors

In October 2025, thesill.com outperformed its competitors in terms of revenue, with a total of $665,603. While bloomscape.com trailed behind with $296,575 in revenue, livelyroot.com came close with $599,299. In terms of transactions, thesill.com had 4,551, which was higher than bloomscape.com and costafarms.com. However, leonandgeorge.com had a significantly lower number of transactions at 119. The AOV for thesill.com fell within the range of $125-$150, similar to houseplantshop.com, while leonandgeorge.com had a higher AOV of $475-$500. Additionally, thesill.com had a conversion rate of 1.50-2.00%, which was higher than most of its competitors except for houseplantshop.com and livelyroot.com. Overall, thesill.com stood out in revenue and transactions compared to its competitors in the online plant retail industry.

bloomscape.com screenshot
#1 bloomscape.com
296.6K
Revenue
155.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
livelyroot.com screenshot
#2 livelyroot.com
599.3K
Revenue
193.7K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
leonandgeorge.com screenshot
#3 leonandgeorge.com
58.7K
Revenue
28.7K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
costafarms.com screenshot
#4 costafarms.com
196.8K
Revenue
173.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
houseplantshop.com screenshot
#5 houseplantshop.com
104.9K
Revenue
38.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
thesill.com vs top market performers
thesill.com
top retailers
conversion rate vs average order value for thesill.com and its competitors
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Revenue share by device at thesill.com

In October large majority of sales on thesill.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on thesill.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thesill.com channels

Identify top traffic channels that drive growth for thesill.comand discover how performance of traffic channels has changed over time.

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thesill.com Google Ads spend

Evaluate thesill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thesill.com devices

Review thesill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thesill.com top markets

Explore thesill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thesill.com country & global rank

Assess the ranking of thesill.com among other retailers within its primary country and worldwide.

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