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Dec 2025
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Home/Insights/Retailers/thesill.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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773.4K
Revenue
Dec 25
310.5K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

TheSill.com is an online platform selling a variety of houseplants, botanical goods, and accessories. It offers a range of plants suitable for different lifestyles and environments, aiming to provide customers with opportunities to add greenery to their living spaces. The website prioritizes shipping healthy plants to customers across the United States.

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thesill.com Annual Revenue and Growth

thesill.com's annual sales on its online store amounted to $11.4M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$11.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thesill.com revenue by year

thesill.com's monthly revenueOVER TIME
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Over the past three months, thesill.com revenue has experienced growth of 40%, compared to the preceding three months.

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thesill.com revenue growth for last six months
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OVERVIEW
In December 2025, thesill.com, operating in the home and garden industry, achieved online sales revenue of $773,428, significantly higher than the median of $114,229, but far below the leading homedepot.com at $1,505,674,874; with a conversion rate of 2.00-2.50%, thesill.com is below the high benchmark of 3.32% yet above the low of 0.7%, while its average order value (AOV) ranged between $100-125, contrasting with the industry's high of $667 and low of $88; finally, thesill.com had 310,540 sessions, well above the median of 33,723 but dwarfed by homedepot.com's 141,891,489 sessions.
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thesill.com competitors

In December 2025, thesill.com outperformed its competitors in terms of revenue, generating $773,428. Its closest competitor, livelyroot.com, trailed behind with $741,859 in revenue. Despite having fewer transactions and sessions than some competitors, thesill.com maintained a competitive average order value (AOV) of $100-125. In terms of conversion rate, thesill.com also stood out with a range of 2.00-2.50%, higher than most of its competitors. bloomscape.com had a higher AOV of $200-225 but a lower conversion rate of 1.00-1.50%. leonandgeorge.com had the highest AOV of $450-475 but the lowest conversion rate of 0.00-0.50%. Overall, thesill.com demonstrated strong performance across multiple metrics compared to its competitors in the online plant retail market in December 2025.

bloomscape.com screenshot
#1 bloomscape.com
335.8K
Revenue
151.3K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
livelyroot.com screenshot
#2 livelyroot.com
741.9K
Revenue
269.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
leonandgeorge.com screenshot
#3 leonandgeorge.com
53.8K
Revenue
33.6K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
costafarms.com screenshot
#4 costafarms.com
214.7K
Revenue
167.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
houseplantshop.com screenshot
#5 houseplantshop.com
125.4K
Revenue
53.1K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
thesill.com vs top market performers
thesill.com
top retailers
conversion rate vs average order value for thesill.com and its competitors
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Revenue share by device at thesill.com

In December large majority of sales on thesill.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on thesill.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thesill.com channels

Identify top traffic channels that drive growth for thesill.comand discover how performance of traffic channels has changed over time.

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thesill.com Google Ads spend

Evaluate thesill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thesill.com devices

Review thesill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thesill.com top markets

Explore thesill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thesill.com country & global rank

Assess the ranking of thesill.com among other retailers within its primary country and worldwide.

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