fjallraven.com
fjallraven.com is an online platform that offers a range of outdoor clothing and equipment. The website showcases products like backpacks, jackets, trousers, and accessories. Their inventory features high-quality items designed for various outdoor activities, including hiking, camping, and exploring nature. Overall, fjallraven.com provides a convenient platform for purchasing outdoor gear.
GRIPS CUSTOMERS & RESEARCH PARTNERS
fjallraven.com Annual Revenue and Growth
fjallraven.com's annual sales on its online store amounted to $47.5M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
fjallraven.com's monthly revenueOVER TIME
Over the past three months, fjallraven.com revenue has experienced growth of 43%, compared to the preceding three months.
fjallraven.com competitors
In September 2026, kofferworld.de generated $7,409 in revenue from 26 transactions across 1,111 sessions, showcasing an average order value (AOV) of $275-300 and a conversion rate of 2.00-2.50%. In contrast, fjallraven.com achieved $4.3 million in revenue from 25,100 transactions over 2 million sessions, with an AOV between $150-175 and a conversion rate of 1.00-1.50%. While kofferworld.de excels in AOV and conversion rate, fjallraven.com significantly surpasses its competitors in total revenue, transactions, and sessions, leading the market in all these key metrics. Other competitors like unterwegs.biz and markenkoffer.de also trail in revenue and transactions, indicating fjallraven.com’s dominant position within the outdoor apparel segment.
Revenue share by device at fjallraven.com
In September large majority of sales on fjallraven.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries fjallraven.com operates in
fjallraven.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
fjallraven.com channels
Identify top traffic channels that drive growth for fjallraven.comand discover how performance of traffic channels has changed over time.
fjallraven.com Google Ads spend
Evaluate fjallraven.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fjallraven.com devices
Review fjallraven.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
