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Jan 2026
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Home/Insights/Retailers/fillaree.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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27.6K
Revenue
Jan 26
6K
Sessions
Jan 26
4.0-4.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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Fillaree.com is an online platform that focuses on sustainable and eco-friendly products for personal care. They offer a range of refillable and eco-conscious options for items like soaps, cleaning supplies, and bath products. Customers can easily browse and purchase these planet-friendly alternatives on their website.

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fillaree.com Annual Revenue and Growth

fillaree.com's annual sales on its online store amounted to $259.2K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$259.2K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
fillaree.com revenue by year

fillaree.com's monthly revenueOVER TIME
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Over the past three months, fillaree.com revenue has experienced growth of 2.9%, compared to the preceding three months.

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fillaree.com revenue growth for last six months
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OVERVIEW
In January 2026, fillaree.com, a lifestyle and beauty brand, generated $27,553 in online sales, significantly below the median of $51,477 for the industry. With a conversion rate between 4.00-4.50%, it is competitive against a high of 4.7%. The average order value (AOV) ranges from $100-125, while a strong AOV in the sector is $194. fillaree.com recorded 6,017 sessions, far fewer than the median of 22,631 and substantially below ulta.com's staggering 47,691,438 sessions, indicating room for growth in traffic and overall sales performance in the competitive beauty and cosmetics market.
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fillaree.com competitors

In January 2026, fillaree.com reported a revenue of $27,553 with 249 transactions and 6,017 sessions, resulting in an average order value (AOV) of $100-$125 and a conversion rate of 4.00-4.50%. Comparing fillaree.com to its competitors, bathingculture.com had a slightly higher revenue of $28,027 with 259 transactions and 11,287 sessions. Despite a similar AOV of $100-$125, bathingculture.com had a lower conversion rate of 2.00-2.50%. On the other hand, brightblackcandles.com reported a revenue of $8,894 with 186 transactions and 3,823 sessions. While brightblackcandles.com had a lower AOV of $25-$50, it had a higher conversion rate of 4.50-5.00% compared to fillaree.com. Overall, fillaree.com's performance metrics placed it competitively among its peers in the industry.

bathingculture.com screenshot
#1 bathingculture.com
28K
Revenue
11.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
brightblackcandles.com screenshot
#2 brightblackcandles.com
8.9K
Revenue
3.8K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
fillaree.com vs top market performers
fillaree.com
top retailers
conversion rate vs average order value for fillaree.com and its competitors
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Revenue share by device at fillaree.com

In January large majority of sales on fillaree.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on fillaree.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fillaree.com channels

Identify top traffic channels that drive growth for fillaree.comand discover how performance of traffic channels has changed over time.

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fillaree.com Google Ads spend

Evaluate fillaree.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fillaree.com devices

Review fillaree.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fillaree.com top markets

Explore fillaree.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fillaree.com country & global rank

Assess the ranking of fillaree.com among other retailers within its primary country and worldwide.

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