fatandthemoon.com
fatandthemoon.com is an online platform that offers various self-care products. Their inventory consists of natural and handmade items such as skincare products, herbal remedies, deodorants, makeup, and hair care products. The website aims to provide a range of organic, plant-based alternatives for daily health and beauty needs.
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fatandthemoon.com Annual Revenue and Growth
fatandthemoon.com's annual sales on its online store amounted to $1.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
fatandthemoon.com's monthly revenueOVER TIME
Over the past three months, fatandthemoon.com revenue has experienced growth of 7.2%, compared to the preceding three months.
Top products on fatandthemoon.comby revenue
fatandthemoon.com competitors
In December 2025, fatandthemoon.com generated $102,070 in revenue from 1,493 transactions and 50,627 sessions with a conversion rate of 2.50-3.00%. In comparison, gravelandgold.com brought in $29,923 from 195 transactions and 10,448 sessions with a conversion rate of 1.50-2.00%. blackmooncosmetics.com outperformed both with $163,082 in revenue from 1,892 transactions and 162,980 sessions, but had a lower conversion rate of 1.00-1.50%. Lastly, abigailrosestore.com lagged behind with $13,060 in revenue from 114 transactions and 5,445 sessions, but had a higher conversion rate of 2.00-2.50%. Overall, fatandthemoon.com falls in the middle in terms of revenue, transactions, sessions, average order value, and conversion rate compared to its competitors.
Revenue share by device at fatandthemoon.com
In December large majority of sales on fatandthemoon.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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fatandthemoon.com channels
Identify top traffic channels that drive growth for fatandthemoon.comand discover how performance of traffic channels has changed over time.
fatandthemoon.com Google Ads spend
Evaluate fatandthemoon.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fatandthemoon.com devices
Review fatandthemoon.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
