fatandthemoon.com
fatandthemoon.com is an online platform that offers various self-care products. Their inventory consists of natural and handmade items such as skincare products, herbal remedies, deodorants, makeup, and hair care products. The website aims to provide a range of organic, plant-based alternatives for daily health and beauty needs.
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fatandthemoon.com Annual Revenue and Growth
fatandthemoon.com's annual sales on its online store amounted to $1.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
fatandthemoon.com's monthly revenueOVER TIME
Over the past three months, fatandthemoon.com revenue has experienced decline of 34%, compared to the preceding three months.
fatandthemoon.com competitors
The competitive set includes fatandthemoon.com, gravelandgold.com, blackmooncosmetics.com, abigailrosestore.com, and naturalfeelingspa.com. In July 2026, fatandthemoon.com outperformed its competitors significantly, generating $89,500 in revenue, with 1,305 transactions and a conversion rate of 3.00-3.50%. In contrast, blackmooncosmetics.com, while leading in sessions at 109,000, fell short with revenue of $46,600 and 470 transactions, trailing fatandthemoon.com by $42,900 and 835 transactions. gravelandgold.com generated only $23,700 from 145 transactions and a conversion rate of 2.00-2.50%. abigailrosestore.com and naturalfeelingspa.com performed even lower, with revenues of $5,982 and $873, respectively. Despite fatandthemoon.com ranking second in sessions, it clearly dominates in revenue and transactions, establishing a robust presence in the market.
Revenue share by device at fatandthemoon.com
In July large majority of sales on fatandthemoon.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
Industries fatandthemoon.com operates in
fatandthemoon.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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fatandthemoon.com channels
Identify top traffic channels that drive growth for fatandthemoon.comand discover how performance of traffic channels has changed over time.
fatandthemoon.com Google Ads spend
Evaluate fatandthemoon.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fatandthemoon.com devices
Review fatandthemoon.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
