fatandthemoon.com
fatandthemoon.com is an online platform that offers various self-care products. Their inventory consists of natural and handmade items such as skincare products, herbal remedies, deodorants, makeup, and hair care products. The website aims to provide a range of organic, plant-based alternatives for daily health and beauty needs.
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fatandthemoon.com Annual Revenue and Growth
fatandthemoon.com's annual sales on its online store amounted to $1.5M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
fatandthemoon.com's monthly revenueOVER TIME
Over the past three months, fatandthemoon.com revenue has experienced growth of 2.7%, compared to the preceding three months.
Top products on fatandthemoon.comby revenue
fatandthemoon.com competitors
In November 2025, fatandthemoon.com outperformed its competitors in terms of revenue, with $110,534 compared to $29,451 for gravelandgold.com, $201,830 for blackmooncosmetics.com, and $14,014 for abigailrosestore.com. In terms of transactions, fatandthemoon.com had 1,495 transactions, which was more than gravelandgold.com with 197 transactions and abigailrosestore.com with 95 transactions, but less than blackmooncosmetics.com with 2,230 transactions. Additionally, fatandthemoon.com had 37,274 sessions, which was more than gravelandgold.com with 10,065 sessions and abigailrosestore.com with 3,943 sessions, but less than blackmooncosmetics.com with 94,559 sessions. fatandthemoon.com also had a competitive average order value (AOV) and conversion rate compared to its competitors.
Revenue share by device at fatandthemoon.com
In November large majority of sales on fatandthemoon.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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fatandthemoon.com channels
Identify top traffic channels that drive growth for fatandthemoon.comand discover how performance of traffic channels has changed over time.
fatandthemoon.com Google Ads spend
Evaluate fatandthemoon.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
fatandthemoon.com devices
Review fatandthemoon.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
