esalon.de
Esalon.de is an e-commerce platform that specializes in selling hair care and coloring products online. The website offers a variety of hair care items, including shampoos, conditioners, styling products, and hair color kits. Customers can conveniently purchase these products from the comfort of their homes.
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esalon.de Annual Revenue and Growth
esalon.de's annual sales on its online store amounted to $643K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
esalon.de's monthly revenueOVER TIME
Over the past three months, esalon.de revenue has experienced growth of 44%, compared to the preceding three months.
esalon.de competitors
The competitive set includes esalon.de, esalon.com, and wella.com. In August 2026, esalon.de generated a revenue of $69,100 from 1,399 transactions across 63,500 sessions, with an average order value (AOV) between $25-50 and a conversion rate of 2.00-2.50%. In comparison, esalon.com led significantly with revenue of $1.4 million from 9,269 transactions over 308,000 sessions, achieving a higher AOV of $125-150 and a conversion rate of 3.00-3.50%. wella.com, while having the most sessions at 798,000, reported a revenue of $584,000 from 8,760 transactions and an AOV between $50-75, with a conversion rate of 1.00-1.50%. In all metrics, esalon.de trails behind both competitors.
Revenue share by device at esalon.de
In August large majority of sales on esalon.de, 95% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 5.3% of sales coming from desktop devices.
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esalon.de channels
Identify top traffic channels that drive growth for esalon.deand discover how performance of traffic channels has changed over time.
esalon.de Google Ads spend
Evaluate esalon.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
esalon.de devices
Review esalon.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
