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Nov 2025
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Home/Insights/Retailers/devilnight.co.uk
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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106.1K
Revenue
Nov 25
63K
Sessions
Nov 25
0.5-1.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Devilnight.co.uk is a website that sells gothic and alternative fashion apparel and accessories. Their product range includes clothing items like dresses, tops, and jackets, as well as a variety of accessories like jewelry, footwear, and hats. They provide a wide selection of unique and edgy fashion choices for their customers.

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devilnight.co.uk Annual Revenue and Growth

devilnight.co.uk's annual sales on its online store amounted to $1.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
devilnight.co.uk revenue by year

devilnight.co.uk's monthly revenueOVER TIME
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Over the past three months, devilnight.co.uk revenue has experienced growth of 12%, compared to the preceding three months.

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devilnight.co.uk revenue growth for last six months
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OVERVIEW
In November 2025, devilnight.co.uk achieved $106,053 in online sales, outperforming the FASHION AND APPAREL median of $93,064, while its conversion rate ranged from 0.50-1.00%, below the high benchmark of 3.37%. With an average order value (AOV) of $175-200, it remained below the sector’s high of $375 but above the low of $76. The website attracted 63,016 sessions, significantly exceeding the industry median of 36,492, though far behind shein.com’s impressive 342,497,064 sessions, reflecting a competitive yet growing presence in the FASHION AND APPAREL sector.
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devilnight.co.uk competitors

In November 2025, devilnight.co.uk generated a revenue of $106,053 from 531 transactions and 63,016 sessions, with an average order value (AOV) ranging between $175-$200 and a conversion rate of 0.50-1.00. When compared to its competitors, devilnight.co.uk falls behind in terms of revenue and transactions. For example, kinkyangel.co.uk outperformed devilnight.co.uk with a revenue of $246,195 from 2,243 transactions and 91,715 sessions, boasting a higher conversion rate of 2.00-2.50. Even katesclothing.co.uk, with $121,677 in revenue from 1,977 transactions and 40,238 sessions, surpassed devilnight.co.uk in key metrics. killstar.com, cocomelody.com, and rebelsmarket.com also showed stronger performance metrics than devilnight.co.uk, indicating that devilnight.co.uk has room for growth and improvement in the competitive online retail market for alternative fashion.

kinkyangel.co.uk screenshot
#1 kinkyangel.co.uk
246.2K
Revenue
91.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
katesclothing.co.uk screenshot
#2 katesclothing.co.uk
121.7K
Revenue
40.2K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
killstar.com screenshot
#3 killstar.com
3.9M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
cocomelody.com screenshot
#4 cocomelody.com
95.1K
Revenue
156.6K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
rebelsmarket.com screenshot
#5 rebelsmarket.com
10.4K
Revenue
25.9K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
devilnight.co.uk vs top market performers
devilnight.co.uk
top retailers
conversion rate vs average order value for devilnight.co.uk and its competitors
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Revenue share by device at devilnight.co.uk

In November large majority of sales on devilnight.co.uk, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on devilnight.co.uk, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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devilnight.co.uk channels

Identify top traffic channels that drive growth for devilnight.co.ukand discover how performance of traffic channels has changed over time.

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devilnight.co.uk Google Ads spend

Evaluate devilnight.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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devilnight.co.uk devices

Review devilnight.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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devilnight.co.uk top markets

Explore devilnight.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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devilnight.co.uk country & global rank

Assess the ranking of devilnight.co.uk among other retailers within its primary country and worldwide.

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