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Oct 2025
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Home/Insights/Retailers/devilnight.co.uk
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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99K
Revenue
Oct 25
49.9K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Devilnight.co.uk is a website that sells gothic and alternative fashion apparel and accessories. Their product range includes clothing items like dresses, tops, and jackets, as well as a variety of accessories like jewelry, footwear, and hats. They provide a wide selection of unique and edgy fashion choices for their customers.

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devilnight.co.uk Annual Revenue and Growth

devilnight.co.uk's annual sales on its online store amounted to $1.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
devilnight.co.uk revenue by year

devilnight.co.uk's monthly revenueOVER TIME
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Over the past three months, devilnight.co.uk revenue has experienced growth of 16%, compared to the preceding three months.

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devilnight.co.uk revenue growth for last six months
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OVERVIEW
In October 2025, devilnight.co.uk achieved $99,021 in online sales, surpassing the FASHION AND APPAREL median of $80,524, while its conversion rate of 1.00-1.50% lags behind the industry high of 3.36%. With an average order value (AOV) between $175-200, it remains below the category's peak of $378. The website recorded 49,902 sessions, exceeding the median of 33,163, yet still far behind shein.com, which dominated the space with 321,650,758 sessions. Overall, devilnight.co.uk demonstrates solid performance but has opportunities to enhance conversion rates and AOV to compete more effectively in the marketplace.
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devilnight.co.uk competitors

In October 2025, devilnight.co.uk had a revenue of £99,021 from 521 transactions and 49,902 sessions, with an average order value (AOV) of £175-200 and a conversion rate of 1.00-1.50%. Compared to its competitors, devilnight.co.uk falls behind in revenue when looking at killstar.com, which had a significantly higher revenue of £1,690,696 from 18,079 transactions and 1,345,357 sessions. However, devilnight.co.uk outperforms rebelsmarket.com, which had a revenue of only £9,052 from 88 transactions and 24,668 sessions. In terms of conversion rate, devilnight.co.uk is on par with killstar.com but trails behind katesclothing.co.uk, which had a conversion rate of 4.00-4.50%. Overall, devilnight.co.uk maintains a competitive position in the market, showcasing solid performance metrics when compared to its peers.

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AOV
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105.7K
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4.5-5.0%
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AOV
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#5 rebelsmarket.com
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AOV
devilnight.co.uk vs top market performers
devilnight.co.uk
top retailers
conversion rate vs average order value for devilnight.co.uk and its competitors
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Revenue share by device at devilnight.co.uk

In October large majority of sales on devilnight.co.uk, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on devilnight.co.uk, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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devilnight.co.uk channels

Identify top traffic channels that drive growth for devilnight.co.ukand discover how performance of traffic channels has changed over time.

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devilnight.co.uk Google Ads spend

Evaluate devilnight.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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devilnight.co.uk devices

Review devilnight.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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devilnight.co.uk top markets

Explore devilnight.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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devilnight.co.uk country & global rank

Assess the ranking of devilnight.co.uk among other retailers within its primary country and worldwide.

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