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Nov 2025
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Home/Insights/Retailers/crueltyfreekitty.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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220.1K
Revenue
Nov 25
182.1K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$25-50
AOV
Nov 25
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CrueltyFreeKitty.com provides information on cruelty-free and vegan beauty products. The website contains extensive product reviews, listings, and resources to help consumers make informed choices about cosmetics and skincare products that are not tested on animals and do not contain any animal-derived ingredients.

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crueltyfreekitty.com Annual Revenue and Growth

crueltyfreekitty.com's annual sales on its online store amounted to $1.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
crueltyfreekitty.com revenue by year

crueltyfreekitty.com's monthly revenueOVER TIME
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Over the past three months, crueltyfreekitty.com revenue has experienced growth of 40%, compared to the preceding three months.

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crueltyfreekitty.com revenue growth for last six months
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OVERVIEW
In November 2025, crueltyfreekitty.com, operating in the BEAUTY AND COSMETICS sector, generated $220,068 in online sales, significantly surpassing the median of $52,547, with a conversion rate of 2.50-3.00%, below the high benchmark of 5.32%. Its average order value (AOV) ranged from $25-50, considerably lower than the industry high of $204. The website attracted 182,099 sessions, notably higher than the median of 19,748, but far below the leading competitor, sephora.com, which recorded 76,114,809 sessions, indicating strong performance yet highlighting room for growth against industry giants like ulta.com.
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crueltyfreekitty.com competitors

In November 2025, crueltyfreekitty.com generated a revenue of $220,068 with 4,765 transactions and 182,099 sessions, boasting an average order value (AOV) of $25-50 and a conversion rate of 2.50-3.00%. In comparison, vegancuts.com had a revenue of $60,859 with 584 transactions and 16,590 sessions, a higher AOV of $100-125, and a conversion rate of 3.50-4.00%. On the other hand, loreal.com significantly outperformed both crueltyfreekitty.com and vegancuts.com, with a revenue of $3,952,369, 35,218 transactions, and 1,293,160 sessions. L'oreal had a similar AOV of $100-125 as vegancuts.com but a slightly lower conversion rate of 2.50-3.00%. Overall, while crueltyfreekitty.com falls behind in terms of revenue and sessions compared to its competitors, it maintains a solid conversion rate in line with loreal.com.

vegancuts.com screenshot
#1 vegancuts.com
60.9K
Revenue
16.6K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
loreal.com screenshot
#2 loreal.com
4M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
crueltyfreekitty.com vs top market performers
crueltyfreekitty.com
top retailers
conversion rate vs average order value for crueltyfreekitty.com and its competitors
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Revenue share by device at crueltyfreekitty.com

In November large majority of sales on crueltyfreekitty.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In November large majority of sales on crueltyfreekitty.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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crueltyfreekitty.com channels

Identify top traffic channels that drive growth for crueltyfreekitty.comand discover how performance of traffic channels has changed over time.

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crueltyfreekitty.com Google Ads spend

Evaluate crueltyfreekitty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crueltyfreekitty.com devices

Review crueltyfreekitty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crueltyfreekitty.com top markets

Explore crueltyfreekitty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crueltyfreekitty.com country & global rank

Assess the ranking of crueltyfreekitty.com among other retailers within its primary country and worldwide.

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