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Sep 2025
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Home/Insights/Retailers/crueltyfreekitty.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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118.5K
Revenue
Sep 25
127.6K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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CrueltyFreeKitty.com provides information on cruelty-free and vegan beauty products. The website contains extensive product reviews, listings, and resources to help consumers make informed choices about cosmetics and skincare products that are not tested on animals and do not contain any animal-derived ingredients.

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crueltyfreekitty.com Annual Revenue and Growth

crueltyfreekitty.com's annual sales on its online store amounted to $1.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
crueltyfreekitty.com revenue by year

crueltyfreekitty.com's monthly revenueOVER TIME
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Over the past three months, crueltyfreekitty.com revenue has experienced growth of 2.5%, compared to the preceding three months.

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crueltyfreekitty.com revenue growth for last six months
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OVERVIEW
In September 2025, crueltyfreekitty.com, operating in the lifestyle and beauty & cosmetics sector, generated $118,545 in online sales, significantly surpassing the median of $40,540, while also maintaining a conversion rate between 1.50-2.00%, lower than the high of 4.54%. With an average order value (AOV) of $25-50, it is notably below the high of $203, yet above the low of $47. The site attracted 127,645 sessions, well above the median of 18,928, yet far from the industry leader Sephora's impressive 45,764,193 sessions, highlighting its strong niche presence within a competitive landscape.
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crueltyfreekitty.com competitors

In September 2025, crueltyfreekitty.com outperformed its competitors in certain metrics. While crueltyfreekitty.com had a revenue of $118,545 with 2,471 transactions and 127,645 sessions, vegancuts.com had a revenue of $82,895 with 1,097 transactions and 30,880 sessions. However, vegancuts.com had a higher average order value (AOV) range of $75-100 and a higher conversion rate of 3.50-4.00 compared to crueltyfreekitty.com's AOV range of $25-50 and conversion rate of 1.50-2.00. On the other hand, loreal.com surpassed both crueltyfreekitty.com and vegancuts.com with a revenue of $4,202,103, 29,638 transactions, and 1,346,588 sessions. loreal.com also had a higher AOV range of $125-150, but a slightly lower conversion rate of 2.00-2.50 compared to crueltyfreekitty.com.

vegancuts.com screenshot
#1 vegancuts.com
82.9K
Revenue
30.9K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
loreal.com screenshot
#2 loreal.com
4.2M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
crueltyfreekitty.com vs top market performers
crueltyfreekitty.com
top retailers
conversion rate vs average order value for crueltyfreekitty.com and its competitors
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Revenue share by device at crueltyfreekitty.com

In September large majority of sales on crueltyfreekitty.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In September large majority of sales on crueltyfreekitty.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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crueltyfreekitty.com channels

Identify top traffic channels that drive growth for crueltyfreekitty.comand discover how performance of traffic channels has changed over time.

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crueltyfreekitty.com Google Ads spend

Evaluate crueltyfreekitty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crueltyfreekitty.com devices

Review crueltyfreekitty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crueltyfreekitty.com top markets

Explore crueltyfreekitty.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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crueltyfreekitty.com country & global rank

Assess the ranking of crueltyfreekitty.com among other retailers within its primary country and worldwide.

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