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May 2026
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Home/Insights/Retailers/crueltyfreekitty.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for crueltyfreekitty.comcrueltyfreekitty.com

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150.2K
Revenue
May 26
169.2K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$25-50
AOV
May 26
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CrueltyFreeKitty.com provides information on cruelty-free and vegan beauty products. The website contains extensive product reviews, listings, and resources to help consumers make informed choices about cosmetics and skincare products that are not tested on animals and do not contain any animal-derived ingredients.

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crueltyfreekitty.com Annual Revenue and Growth

crueltyfreekitty.com's annual sales on its online store amounted to $1.8M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$1.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
crueltyfreekitty.com revenue by year

crueltyfreekitty.com's monthly revenueOVER TIME
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Over the past three months, crueltyfreekitty.com revenue has experienced decline of 12%, compared to the preceding three months.

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crueltyfreekitty.com revenue decline for last six months
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OVERVIEW
In May 2026, crueltyfreekitty.com generated $150,184 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,533, while its conversion rate ranged between 2.00-2.50%, lower than the sector's high of 4.55%. With an average order value (AOV) of $25-50, crueltyfreekitty.com falls below the high AOV benchmark of $205, reflecting moderate pricing strategies. The website attracted 169,213 sessions, markedly above the median of 16,416 in its category but dwarfed by industry leader sephora.com, which recorded 60,095,887 sessions. Overall, these metrics highlight crueltyfreekitty.com's strong market positioning within a competitive industry.
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crueltyfreekitty.com competitors

In May 2026, crueltyfreekitty.com generated a revenue of $150,184 from 3,439 transactions across 169,213 sessions, yielding a conversion rate of 2.00-2.50%. In contrast, vegancuts.com earned $52,063 with 613 transactions from 15,038 sessions, achieving a higher conversion rate of 4.00-4.50% and a notably higher average order value (AOV) of $75-100. kinderbeauty.com, while generating $4,406 from just 26 transactions and 552 sessions, had an impressive AOV of $150-175 and a conversion rate of 4.50-5.00%. L'oréal.com dwarfed all competitors with $2,398,934 in revenue and 19,222 transactions, yet its conversion rate of 1.50-2.00% was lower than that of vegancuts.com and kinderbeauty.com. Overall, crueltyfreekitty.com outperformed kinderbeauty.com in revenue but lagged behind in conversion efficiency compared to its vegan counterparts.

vegancuts.com screenshot
#1 vegancuts.com
52.1K
Revenue
15K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
kinderbeauty.com screenshot
#2 kinderbeauty.com
4.4K
Revenue
552
Sessions
4.5-5.0%
Conv. rate
$150-175
AOV
loreal.com screenshot
#3 loreal.com
2.4M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
crueltyfreekitty.com vs top market performers
crueltyfreekitty.com
top retailers
conversion rate vs average order value for crueltyfreekitty.com and its competitors
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Revenue share by device at crueltyfreekitty.com

In May large majority of sales on crueltyfreekitty.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In May large majority of sales on crueltyfreekitty.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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crueltyfreekitty.com channels

Identify top traffic channels that drive growth for crueltyfreekitty.comand discover how performance of traffic channels has changed over time.

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crueltyfreekitty.com Google Ads spend

Evaluate crueltyfreekitty.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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crueltyfreekitty.com devices

Review crueltyfreekitty.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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crueltyfreekitty.com top markets

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crueltyfreekitty.com country & global rank

Assess the ranking of crueltyfreekitty.com among other retailers within its primary country and worldwide.

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