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Sep 2025
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Home/Insights/Retailers/cotopaxi.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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2.3M
Revenue
Sep 25
1.1M
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
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Cotopaxi.com is an online platform that offers outdoor gear and clothing. The website showcases a range of products, including backpacks, jackets, sleeping bags, and accessories. They prioritize sustainable manufacturing practices and aim to make a positive social impact by supporting various humanitarian causes through their business model.

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cotopaxi.com Annual Revenue and Growth

cotopaxi.com's annual sales on its online store amounted to $55.9M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$55.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cotopaxi.com revenue by year

cotopaxi.com's monthly revenueOVER TIME
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Over the past three months, cotopaxi.com revenue has experienced decline of 14%, compared to the preceding three months.

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cotopaxi.com revenue decline for last six months
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OVERVIEW
In September 2025, cotopaxi.com generated $2,307,178 in online sales, significantly outperforming the LIFESTYLE industry's median of $77,478, though it trails behind the category leader, mueller.de, at $5,323,740. The site achieved a conversion rate of 1.00-1.50%, below the industry high of 3.51%, with an average order value (AOV) of $175-200, far from the top AOV of $460. cotopaxi.com recorded 1,062,639 sessions, well above the LIFESTYLE median of 28,872, but still lower than mueller.de's leading 3,907,915 sessions, highlighting its robust traffic amid competitive online sales performance.
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cotopaxi.com competitors

In September 2025, cotopaxi.com outperformed its competitors in terms of revenue, with a total revenue of $2,307,178 compared to its closest competitor, Earth Hero, which had a revenue of $225,488. Cotopaxi also had the highest number of transactions at 12,329, while the next highest was High Country Outfitters with 471 transactions. Additionally, cotopaxi.com had the highest number of sessions at 1,062,639, surpassing Earth Hero's 103,270 sessions. While Earth Hero had a higher conversion rate at 2.00-2.50%, Cotopaxi had a competitive conversion rate of 1.00-1.50%. Overall, cotopaxi.com demonstrated strong performance across various metrics when compared to its competitors in the outdoor retail industry in September 2025.

earthhero.com screenshot
#1 earthhero.com
225.5K
Revenue
103.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
neptunemountaineering.com screenshot
#2 neptunemountaineering.com
68K
Revenue
16.1K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
activeendeavors.com screenshot
#3 activeendeavors.com
12.4K
Revenue
10.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
heybear.com screenshot
#4 heybear.com
4.9K
Revenue
2.3K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
highcountryoutfitters.com screenshot
#5 highcountryoutfitters.com
157.7K
Revenue
26.7K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
cotopaxi.com vs top market performers
cotopaxi.com
top retailers
conversion rate vs average order value for cotopaxi.com and its competitors
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Revenue share by device at cotopaxi.com

In September large majority of sales on cotopaxi.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on cotopaxi.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cotopaxi.com channels

Identify top traffic channels that drive growth for cotopaxi.comand discover how performance of traffic channels has changed over time.

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cotopaxi.com Google Ads spend

Evaluate cotopaxi.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cotopaxi.com devices

Review cotopaxi.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cotopaxi.com top markets

Explore cotopaxi.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cotopaxi.com country & global rank

Assess the ranking of cotopaxi.com among other retailers within its primary country and worldwide.

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