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Nov 2025
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Home/Insights/Retailers/cotopaxi.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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5.6M
Revenue
Nov 25
1.8M
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Cotopaxi.com is an online platform that offers outdoor gear and clothing. The website showcases a range of products, including backpacks, jackets, sleeping bags, and accessories. They prioritize sustainable manufacturing practices and aim to make a positive social impact by supporting various humanitarian causes through their business model.

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cotopaxi.com Annual Revenue and Growth

cotopaxi.com's annual sales on its online store amounted to $55.9M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$55.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
cotopaxi.com revenue by year

cotopaxi.com's monthly revenueOVER TIME
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Over the past three months, cotopaxi.com revenue has experienced decline of 15%, compared to the preceding three months.

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cotopaxi.com revenue decline for last six months
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OVERVIEW
In November 2025, cotopaxi.com, operating in the LIFESTYLE industry, generated online sales of $5,627,329, significantly surpassing the median of $103,434, but below the top performer, mueller.de, at $11,807,547; the site's conversion rate ranged between 1.50-2.00%, well below the LIFESTYLE high of 4.89%, while the average order value (AOV) was $175-200, considerably lower than the industry high of $407; with 1,843,960 sessions, cotopaxi.com also lagged behind mueller.de's 5,484,028 sessions, highlighting substantial room for growth across key performance metrics.
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cotopaxi.com competitors

In November 2025, cotopaxi.com outperformed its competitors in terms of revenue, with $5,627,329 compared to earthhero.com at $395,104, neptunemountaineering.com at $65,473, activeendeavors.com at $6,630, heybear.com at $4,813, and highcountryoutfitters.com at $168,268. cotopaxi.com also had the highest number of transactions at 29,272, followed by highcountryoutfitters.com at 467. In terms of sessions, cotopaxi.com had 1,843,960, surpassing all its competitors. The average order value (AOV) for cotopaxi.com ranged between $175-200, similar to neptunemountaineering.com and higher than the rest. Despite having a lower conversion rate compared to earthhero.com, cotopaxi.com still performed well in this metric, falling within the 1.50-2.00 range. Overall, cotopaxi.com demonstrated strong performance across key metrics when compared to its competitors in the outdoor gear industry.

earthhero.com screenshot
#1 earthhero.com
395.1K
Revenue
125.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
neptunemountaineering.com screenshot
#2 neptunemountaineering.com
65.5K
Revenue
14.2K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
activeendeavors.com screenshot
#3 activeendeavors.com
6.6K
Revenue
6.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
heybear.com screenshot
#4 heybear.com
4.8K
Revenue
2.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
highcountryoutfitters.com screenshot
#5 highcountryoutfitters.com
168.3K
Revenue
21.8K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
cotopaxi.com vs top market performers
cotopaxi.com
top retailers
conversion rate vs average order value for cotopaxi.com and its competitors
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Revenue share by device at cotopaxi.com

In November large majority of sales on cotopaxi.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on cotopaxi.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cotopaxi.com channels

Identify top traffic channels that drive growth for cotopaxi.comand discover how performance of traffic channels has changed over time.

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cotopaxi.com Google Ads spend

Evaluate cotopaxi.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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cotopaxi.com devices

Review cotopaxi.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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cotopaxi.com top markets

Explore cotopaxi.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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cotopaxi.com country & global rank

Assess the ranking of cotopaxi.com among other retailers within its primary country and worldwide.

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