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Jul 2026
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Home/Insights/Retailers/bumgenius.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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3.8K
Revenue
Jul 26
2K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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Bumgenius.com offers a wide range of products for environmentally conscious parents. They sell cloth diapers, diaper accessories, and related items like creams and pail sprayers. Their collection features various colors, prints, and sizes to cater to different preferences and meet the needs of babies during their diapering stage.

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bumgenius.com Annual Revenue and Growth

bumgenius.com's annual sales on its online store amounted to $234.7K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$234.7K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bumgenius.com revenue by year

bumgenius.com's monthly revenueOVER TIME
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Over the past three months, bumgenius.com revenue has experienced decline of 57%, compared to the preceding three months.

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bumgenius.com revenue decline for last six months
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OVERVIEW
bumgenius.com operates in the childcare category, where it generated $3,837 in online sales for the month of July 2026. This is significantly below the average store in the childcare category, which generates around $38,900 monthly. The site's conversion rate of 1.50-2.00% falls within the typical range of 1.01% to 4.41%. Additionally, bumgenius.com’s average order value (AOV) of $100-125 is within the category's typical range of $53 to $283. With only 2,033 sessions, it is far below the average store in the childcare category, which sees around 16,000 sessions monthly.
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bumgenius.com competitors

The largest gap between bumgenius.com and its competitors is in revenue, where bumgenius.com trails greenmountaindiapers.com by $1.2 million as of July 2026. While bumgenius.com reported revenue of $3,837 from 36 transactions across 2,033 sessions, grovia.com significantly outperformed it with $23,700 from 416 transactions in 21,400 sessions. Similarly, thirstiesbaby.com surpassed bumgenius.com with $33,000 in revenue from 754 transactions, achieving a conversion rate between 3.00-3.50%. In contrast, bumgenius.com had a conversion rate of 1.50-2.00%. Additionally, greenmountaindiapers.com leads in all metrics, including sessions, where bumgenius.com trails by 94,500. Overall, bumgenius.com ranks 4 of 6 among its competitors, facing considerable challenges in both revenue and customer engagement.

grovia.com screenshot
#1 grovia.com
23.7K
Revenue
21.4K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
thirstiesbaby.com screenshot
#2 thirstiesbaby.com
33K
Revenue
21.9K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
greenmountaindiapers.com screenshot
#3 greenmountaindiapers.com
1.2M
Revenue
96.5K
Sessions
12.0-12.5%
Conv. rate
$100-125
AOV
nickisdiapers.com screenshot
#4 nickisdiapers.com
1.5K
Revenue
745.1
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
blueberrydiapers.com screenshot
#5 blueberrydiapers.com
1.7K
Revenue
942.2
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
bumgenius.com vs top market performers
bumgenius.com
top retailers
conversion rate vs average order value for bumgenius.com and its competitors
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Industries bumgenius.com operates in

bumgenius.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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bumgenius.com channels

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bumgenius.com Google Ads spend

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bumgenius.com devices

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bumgenius.com top markets

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bumgenius.com country & global rank

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