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Dec 2025
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Home/Insights/Retailers/brownandcoconut.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for brownandcoconut.combrownandcoconut.com

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1.6K
Revenue
Dec 25
1.4K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$25-50
AOV
Dec 25
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BrownAndCoconut.com is a website that offers a range of products focused on natural and holistic well-being. Their inventory includes items such as skincare, haircare and personal care products, made from plant-based ingredients. The website provides information and resources regarding healthy living, along with enlightening blog posts on various wellness topics.

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brownandcoconut.com Annual Revenue and Growth

brownandcoconut.com's annual sales on its online store amounted to $19.7K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$19.7K
Annual growth forecast2024/2025
0-5%
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eCommerce Revenue
brownandcoconut.com revenue by year

brownandcoconut.com's monthly revenueOVER TIME
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Over the past three months, brownandcoconut.com revenue has experienced decline of 36%, compared to the preceding three months.

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brownandcoconut.com revenue decline for last six months
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OVERVIEW
In December 2025, brownandcoconut.com, a lifestyle and beauty e-commerce site, generated $1,579 in revenue, significantly below the industry median of $53,444, with a conversion rate between 3.00-3.50%, slightly below the high benchmark of 4.87%. The average order value (AOV) ranged from $25-50, which is notably lower than the industry high of $191. With 1,388 sessions, the site experienced traffic far below the median of 23,270 in its category, indicating room for improvement in audience engagement and sales performance compared to industry leaders like ulta.com and sephora.com.
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brownandcoconut.com competitors

In December 2025, brownandcoconut.com generated a revenue of $1,579 from 43 transactions with 1,388 sessions, resulting in an Average Order Value (AOV) range of $25-$50 and a conversion rate of 3.00-3.50%. In comparison, karunaskin.com, a competitor, reported a significantly higher revenue of $70,524 from 640 transactions and 9,585 sessions, with an AOV range of $100-$125 and a conversion rate of 6.50-7.00%. Despite brownandcoconut.com's strong focus on natural and organic products, karunaskin.com appears to have a larger customer base and higher sales volume. However, brownandcoconut.com maintains a competitive conversion rate, indicating potential for growth with effective marketing strategies.

karunaskin.com screenshot
#1 karunaskin.com
70.5K
Revenue
9.6K
Sessions
6.5-7.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
brownandcoconut.com vs top market performers
brownandcoconut.com
top retailers
conversion rate vs average order value for brownandcoconut.com and its competitors
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brownandcoconut.com channels

Identify top traffic channels that drive growth for brownandcoconut.comand discover how performance of traffic channels has changed over time.

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brownandcoconut.com Google Ads spend

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brownandcoconut.com devices

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brownandcoconut.com top markets

Explore brownandcoconut.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brownandcoconut.com country & global rank

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