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Jul 2025
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Home/Insights/Retailers/breathablebaby.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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32.3K
Revenue
7.5K
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
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BreathableBaby.com offers a range of products designed to provide optimal air flow and safety for infants and young children. Their selection includes breathable mesh crib liners, blankets, bedding sets, and accessories. The website emphasizes promoting peace of mind for parents by offering breathable and safe sleep solutions for their little ones.

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breathablebaby.com's revenueOVER TIME
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Over the past three months, breathablebaby.com revenue has experienced growth of 5%, compared to the preceding three months.

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breathablebaby.com revenue growth for last six months
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OVERVIEW
breathablebaby.com's performance metrics for July 2025 include revenue of $32,278 (vs median $52,606), conversion rate of 1.50-2.00% (vs high 4.19%, low 0.95%), AOV of $275-300 (vs high $275, low $57), and sessions of 7,485 (vs median 20,140). The top store in the CHILDCARE category is babylist.com with revenue of $80,788,275 and sessions of 13,711,193.
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breathablebaby.com competitors

In July 2025, breathablebaby.com outperformed its competitors in terms of revenue, with $32,278, ranking higher than adenandanais.com ($1,750), nodnalco.com ($7,095), babyletto.com ($2,298,692), naturepedic.com ($1,609,028), and newtonbaby.com ($2,093,138). The number of transactions on breathablebaby.com was also higher at 113 compared to adenandanais.com (20) and babyletto.com (4,418). While the sessions on breathablebaby.com were lower at 7,485, the average order value (AOV) ranging between $275-300 and the conversion rate of 1.50-2.00% were competitive with the top performers like babyletto.com and newtonbaby.com. Overall, breathablebaby.com demonstrated solid performance in revenue and transactions when compared to its competitors in the baby product industry in July 2025.

adenandanais.com screenshot
#1 adenandanais.com
1.8K
Revenue
1.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
nestig.com screenshot
#2 nestig.com
1.3M
Revenue
418.6K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
nodnalco.com screenshot
#3 nodnalco.com
7.1K
Revenue
6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
babyletto.com screenshot
#4 babyletto.com
2.3M
Revenue
377.5K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
namesakehome.com screenshot
#5 namesakehome.com
456.2K
Revenue
114.9K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
breathablebaby.com vs top market performers
breathablebaby.com
top retailers
conversion rate vs average order value for breathablebaby.com and its competitors
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Revenue share by device at breathablebaby.com

In July large majority of sales on breathablebaby.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In July large majority of sales on breathablebaby.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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brands overtime comparison

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breathablebaby.com channels

Identify top traffic channels that drive growth for breathablebaby.comand discover how performance of traffic channels has changed over time.

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breathablebaby.com Google Ads spend

Evaluate breathablebaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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breathablebaby.com devices

Review breathablebaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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breathablebaby.com top markets

Explore breathablebaby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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breathablebaby.com country & global rank

Assess the ranking of breathablebaby.com among other retailers within its primary country and worldwide.

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