boysmells.com
Boysmells.com is an e-commerce platform offering an array of scented candles and personal care products. They sell a wide range of gender-neutral items, designed to appeal to diverse customer preferences. They focus on promoting inclusive fragrances and simplistic packaging, crafted using natural ingredients to deliver a pleasant olfactory experience.
GRIPS CUSTOMERS & RESEARCH PARTNERS
boysmells.com Annual Revenue and Growth
boysmells.com's annual sales on its online store amounted to $1.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
boysmells.com's monthly revenueOVER TIME
Over the past three months, boysmells.com revenue has experienced decline of 20%, compared to the preceding three months.
boysmells.com competitors
In April 2026, boysmells.com generated a revenue of $211,497 with 2,057 transactions and sessions totaling 210,425, resulting in a conversion rate of 0.50-1.00%. Comparatively, shopsaltandsundry.com achieved $116,259 in revenue with a significantly higher conversion rate of 6.00-6.50%, but with only 839 transactions. blueribbongeneralstore.com reported a modest $28,682 in revenue, yet maintained a high average order value (AOV) of $150-175. Its conversion rate of 3.00-3.50% highlights the effectiveness of its offerings, although it has lower overall sales. phxgeneral.com's revenue of $2,932 and a conversion rate of 1.50-2.00% show it is less competitive. In contrast, pipeandrow.com led the pack with $296,681 in revenue but also a much higher AOV of $250-275, combined with a lower conversion rate of 2.00-2.50%. Overall, boysmells.com stands out in terms of overall transactions and sessions but could improve its conversion rate relative to its competitors.
Revenue share by device at boysmells.com
In April large majority of sales on boysmells.com, 94% was finalized on desktop devices, with 6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries boysmells.com operates in
boysmells.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
Gain even more insights with the Grips app
boysmells.com channels
Identify top traffic channels that drive growth for boysmells.comand discover how performance of traffic channels has changed over time.
boysmells.com Google Ads spend
Evaluate boysmells.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
boysmells.com devices
Review boysmells.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
