boysmells.com
Boysmells.com is an e-commerce platform offering an array of scented candles and personal care products. They sell a wide range of gender-neutral items, designed to appeal to diverse customer preferences. They focus on promoting inclusive fragrances and simplistic packaging, crafted using natural ingredients to deliver a pleasant olfactory experience.
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boysmells.com Annual Revenue and Growth
boysmells.com's annual sales on its online store amounted to $1.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
boysmells.com's monthly revenueOVER TIME
Over the past three months, boysmells.com revenue has experienced decline of 25%, compared to the preceding three months.
boysmells.com competitors
In August 2026, boysmells.com trails its competitors in average order value (AOV), with a range of $100-125 compared to pipeandrow.com, which leads with an AOV of $275-300. However, boysmells.com excels in transactions, achieving 1,028, significantly outpacing shopsaltandsundry.com, which has 638 transactions. Additionally, boysmells.com leads in sessions with 203,000, well ahead of pipeandrow.com’s 41,500 sessions. In terms of revenue, boysmells.com ranks second with $109,000, surpassing shopsaltandsundry.com's $102,000 but trailing pipeandrow.com, which tops the list with $116,000. boysmells.com’s conversion rate ranges from 0.50-1.00%, similar to pipeandrow.com, while shopsaltandsundry.com outperforms with a rate of 4.00-4.50%.
Revenue share by device at boysmells.com
In August large majority of sales on boysmells.com, 94% was finalized on desktop devices, with 6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries boysmells.com operates in
boysmells.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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boysmells.com channels
Identify top traffic channels that drive growth for boysmells.comand discover how performance of traffic channels has changed over time.
boysmells.com Google Ads spend
Evaluate boysmells.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
boysmells.com devices
Review boysmells.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
