boysmells.com
Boysmells.com is an e-commerce platform offering an array of scented candles and personal care products. They sell a wide range of gender-neutral items, designed to appeal to diverse customer preferences. They focus on promoting inclusive fragrances and simplistic packaging, crafted using natural ingredients to deliver a pleasant olfactory experience.
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boysmells.com Annual Revenue and Growth
boysmells.com's annual sales on its online store amounted to $1.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
boysmells.com's monthly revenueOVER TIME
Over the past three months, boysmells.com revenue has experienced growth of 45%, compared to the preceding three months.
boysmells.com competitors
In November 2025, boysmells.com generated a revenue of $182,069 with 1,694 transactions and 300,956 sessions, resulting in an average order value (AOV) of $100-$125 and a conversion rate of 0.50-1.00%. When comparing boysmells.com to its competitors, shopsaltandsundry.com outperformed with a revenue of $197,023, 1,490 transactions, and 24,788 sessions. Despite having a higher AOV of $125-$150, the conversion rate of shopsaltandsundry.com stood at an impressive 6.00-6.50%. On the other hand, blueribbongeneralstore.com had lower revenue of $60,308 but boasted a higher AOV of $175-$200 and a conversion rate of 3.50-4.00%. Overall, boysmells.com falls in the middle when compared to its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at boysmells.com
In November large majority of sales on boysmells.com, 94% was finalized on desktop devices, with 6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boysmells.com channels
Identify top traffic channels that drive growth for boysmells.comand discover how performance of traffic channels has changed over time.
boysmells.com Google Ads spend
Evaluate boysmells.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
boysmells.com devices
Review boysmells.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
