boysmells.com
Boysmells.com is an e-commerce platform offering an array of scented candles and personal care products. They sell a wide range of gender-neutral items, designed to appeal to diverse customer preferences. They focus on promoting inclusive fragrances and simplistic packaging, crafted using natural ingredients to deliver a pleasant olfactory experience.
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boysmells.com Annual Revenue and Growth
boysmells.com's annual sales on its online store amounted to $1.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.
boysmells.com's monthly revenueOVER TIME
Over the past three months, boysmells.com revenue has experienced growth of 188%, compared to the preceding three months.
boysmells.com competitors
In January 2026, boysmells.com outperformed its competitors in terms of revenue, with a total revenue of $195,915. In comparison, its closest competitor, pipeandrow.com, generated $247,281 in revenue. However, boysmells.com had a higher number of transactions at 1,922, compared to pipeandrow.com's 882 transactions. The conversion rate for boysmells.com ranged from 0.50% to 1.00%, which was lower than that of shopsaltandsundry.com at 5.00% to 5.50% and blueribbongeneralstore.com at 3.00% to 3.50%. Despite having a lower conversion rate, boysmells.com managed to attract a larger number of sessions at 199,287, indicating a strong interest in the brand. Overall, boysmells.com demonstrated a good balance between revenue generation and customer engagement when compared to its competitors in the market.
Revenue share by device at boysmells.com
In January large majority of sales on boysmells.com, 94% was finalized on desktop devices, with 6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boysmells.com channels
Identify top traffic channels that drive growth for boysmells.comand discover how performance of traffic channels has changed over time.
boysmells.com Google Ads spend
Evaluate boysmells.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
boysmells.com devices
Review boysmells.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
