boysmells.com
Boysmells.com is an e-commerce platform offering an array of scented candles and personal care products. They sell a wide range of gender-neutral items, designed to appeal to diverse customer preferences. They focus on promoting inclusive fragrances and simplistic packaging, crafted using natural ingredients to deliver a pleasant olfactory experience.
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boysmells.com Annual Revenue and Growth
boysmells.com's annual sales on its online store amounted to $1.9M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
boysmells.com's monthly revenueOVER TIME
Over the past three months, boysmells.com revenue has experienced growth of 6.4%, compared to the preceding three months.
boysmells.com competitors
In October 2025, boysmells.com has generated $77,144 in revenue from 738 transactions with 130,156 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 0.50-1.00%. When compared to its competitors, boysmells.com falls behind in terms of revenue when looking at preludeanddawn.com, which has generated $311,534 with 4,891 transactions from 120,411 sessions. However, boysmells.com outperforms phxgeneral.com, which only generated $2,784 from 31 transactions with 1,518 sessions. In terms of average order value, boysmells.com is competitive with shopsaltandsundry.com with an AOV of $125-150, but lags behind pipeandrow.com with an AOV of $250-275. Despite having a comparable conversion rate to some competitors, boysmells.com still has room for improvement in increasing its revenue and sessions to better compete in the market.
Revenue share by device at boysmells.com
In October large majority of sales on boysmells.com, 94% was finalized on desktop devices, with 6% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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boysmells.com channels
Identify top traffic channels that drive growth for boysmells.comand discover how performance of traffic channels has changed over time.
boysmells.com Google Ads spend
Evaluate boysmells.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
boysmells.com devices
Review boysmells.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
