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Nov 2025
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Home/Insights/Retailers/boieusa.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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38.2K
Revenue
Nov 25
15K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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boieusa.com is an online company that offers various personal care products. Their product range includes toothbrushes, body scrubbers, and haircare accessories. BoieUSA focuses on providing durable and eco-friendly alternatives, using materials like antimicrobial silicone brushes that minimize waste. The website simplifies customer shopping by offering direct-to-consumer sales.

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boieusa.com Annual Revenue and Growth

boieusa.com's annual sales on its online store amounted to $284.8K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$284.8K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
boieusa.com revenue by year

boieusa.com's monthly revenueOVER TIME
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Over the past three months, boieusa.com revenue has experienced growth of 27%, compared to the preceding three months.

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boieusa.com revenue growth for last six months
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OVERVIEW
In November 2025, boieusa.com, operating in the lifestyle and beauty & cosmetics sector, generated $38,165 in online sales, below the median of $52,547, with a conversion rate of 3.00-3.50%, slightly under the high industry benchmark of 5.32%. The average order value (AOV) ranged from $75 to $100, significantly lower than the sector's high of $204. boieusa.com had 14,964 sessions, which is below the median of 19,748, highlighting the competitive challenges it faces against major players like ulta.com, which leads with a staggering $145,643,880 in sales.
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boieusa.com competitors

In November 2025, when comparing boieusa.com to its competitors, it is evident that Black Wolf Nation (blackwolfnation.com) outperforms boieusa.com in terms of revenue, transactions, and sessions. Black Wolf Nation generated $118,307 in revenue from 1,613 transactions and 62,330 sessions, while boieusa.com only had $38,165 in revenue from 494 transactions and 14,964 sessions. However, boieusa.com has a higher average order value (AOV) range of $75-100 compared to Black Wolf Nation's AOV range of $50-75. On the other hand, Oh It's Natural (ohitsnatural.com) falls behind both boieusa.com and Black Wolf Nation with only $4,590 in revenue from 35 transactions and 1,520 sessions. boieusa.com also surpasses Oh It's Natural in terms of conversion rate, with a range of 3.00-3.50% compared to Oh It's Natural's range of 2.00-2.50%.

blackwolfnation.com screenshot
#1 blackwolfnation.com
118.3K
Revenue
62.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
ohitsnatural.com screenshot
#2 ohitsnatural.com
4.6K
Revenue
1.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
boieusa.com vs top market performers
boieusa.com
top retailers
conversion rate vs average order value for boieusa.com and its competitors
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Revenue share by device at boieusa.com

In November large majority of sales on boieusa.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In November large majority of sales on boieusa.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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boieusa.com channels

Identify top traffic channels that drive growth for boieusa.comand discover how performance of traffic channels has changed over time.

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boieusa.com Google Ads spend

Evaluate boieusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boieusa.com devices

Review boieusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boieusa.com top markets

Explore boieusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boieusa.com country & global rank

Assess the ranking of boieusa.com among other retailers within its primary country and worldwide.

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