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Jul 2025
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Home/Insights/Retailers/bluebottlecoffee.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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891.8K
Revenue
327.3K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
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Blue Bottle Coffee is a website that sells a variety of coffee products. They specialize in providing hand-selected, freshly roasted coffee beans sourced from around the world. The website offers a wide array of whole bean coffee, single-serve coffee bottles, subscriptions, and brewing equipment to cater to different coffee preferences.

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bluebottlecoffee.com's revenueOVER TIME
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Over the past three months, bluebottlecoffee.com revenue has experienced decline of 19%, compared to the preceding three months.

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bluebottlecoffee.com revenue decline for last six months
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OVERVIEW
In July 2025, bluebottlecoffee.com, a FOOD AND DRINK industry site, generated $891,843 in online sales with a conversion rate of 2.00-2.50% and an AOV of $100-125. Compared to the FOOD AND DRINK median revenue of $42,449, bluebottlecoffee.com performed well, while totalwine.com led with $72,481,283 in revenue. With 327,342 sessions, bluebottlecoffee.com falls short of the top performer totalwine.com with 8,074,123 sessions, but exceeds the median of 11,400. Despite not having the highest conversion rate of 4.82% or AOV of $275, bluebottlecoffee.com maintained respectable performance metrics within the FOOD AND DRINK category.
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bluebottlecoffee.com competitors

In July 2025, Blue Bottle Coffee's website, bluebottlecoffee.com, outperformed its competitors in terms of revenue, with $891,843. However, in terms of transactions and sessions, it ranked lower compared to some competitors. Stumptown Coffee had a revenue of $210,984 with 3,232 transactions and 113,873 sessions, while Counter Culture Coffee generated $424,151 with 4,727 transactions and 122,227 sessions. Blue Bottle Coffee's average order value (AOV) ranged from $100-$125, which was similar to Kicking Horse Coffee and Counter Culture Coffee. Illy had the highest AOV at $125-$150, but its conversion rate was the lowest among the competitors at 0.50-1.00%. Overall, Blue Bottle Coffee maintained a steady conversion rate of 2.00-2.50%, positioning itself competitively within the specialty coffee market online.

stumptowncoffee.com screenshot
#1 stumptowncoffee.com
211K
Revenue
113.9K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
kickinghorsecoffee.com screenshot
#2 kickinghorsecoffee.com
77.5K
Revenue
37K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
counterculturecoffee.com screenshot
#3 counterculturecoffee.com
424.2K
Revenue
122.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
illy.com screenshot
#4 illy.com
882.9K
Revenue
684.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
theroasterie.com screenshot
#5 theroasterie.com
74.2K
Revenue
44.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bluebottlecoffee.com vs top market performers
bluebottlecoffee.com
top retailers
conversion rate vs average order value for bluebottlecoffee.com and its competitors
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Revenue share by device at bluebottlecoffee.com

In July large majority of sales on bluebottlecoffee.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on bluebottlecoffee.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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bluebottlecoffee.com channels

Identify top traffic channels that drive growth for bluebottlecoffee.comand discover how performance of traffic channels has changed over time.

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bluebottlecoffee.com Google Ads spend

Evaluate bluebottlecoffee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bluebottlecoffee.com devices

Review bluebottlecoffee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bluebottlecoffee.com top markets

Explore bluebottlecoffee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bluebottlecoffee.com country & global rank

Assess the ranking of bluebottlecoffee.com among other retailers within its primary country and worldwide.

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