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Mar 2026
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Home/Insights/Retailers/bellelily.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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17.5K
Revenue
Mar 26
18K
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$50-75
AOV
Mar 26
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Bellelily.com is an online retailer that offers a wide range of clothing, accessories, and lifestyle products for women. Their inventory includes dresses, tops, swimwear, lingerie, shoes, as well as jewelry and home decor items. They strive to provide customers with fashionable and affordable options for various occasions and personal styles.

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bellelily.com Annual Revenue and Growth

bellelily.com's annual sales on its online store amounted to $63.2K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$63.2K
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
bellelily.com revenue by year

bellelily.com's monthly revenueOVER TIME
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Over the past three months, bellelily.com revenue has experienced growth of 229%, compared to the preceding three months.

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bellelily.com revenue growth for last six months
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OVERVIEW
In March 2026, bellelily.com, a player in the lifestyle/fashion and apparel sector, generated online sales revenue of $17,452, significantly lower than the industry median of $83,040, with a conversion rate ranging from 1.00% to 1.50%, below the high benchmark of 3.14%; its average order value (AOV) fell between $50 and $75, compared to a high of $377 in the sector, and the site attracted 18,010 sessions, far behind the median of 36,457 and dwarfed by industry leader shein.com, which boasted over 945 million in sales and nearly 298 million sessions.
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bellelily.com competitors

In March 2026, bellelily.com generated a revenue of $17,452 from 245 transactions and 18,010 sessions, with an average order value (AOV) ranging between $50-75 and a conversion rate of 1.00-1.50%. In comparison, ggblue.com reported a revenue of $12,321 from 65 transactions and 3,127 sessions, with a higher AOV of $175-200 and a conversion rate of 2.00-2.50%. On the other hand, fairyseason.com had a revenue of $5,288 from 81 transactions and 2,873 sessions, with a similar AOV of $50-75 but a higher conversion rate of 2.50-3.00%. Overall, bellelily.com stands out for its higher revenue, number of transactions, and sessions compared to its competitors, but it lags behind ggblue.com in terms of AOV and conversion rate.

ggblue.com screenshot
#1 ggblue.com
12.3K
Revenue
3.1K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
fairyseason.com screenshot
#2 fairyseason.com
5.3K
Revenue
2.9K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bellelily.com vs top market performers
bellelily.com
top retailers
conversion rate vs average order value for bellelily.com and its competitors
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Revenue share by device at bellelily.com

In March large majority of sales on bellelily.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on bellelily.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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bellelily.com channels

Identify top traffic channels that drive growth for bellelily.comand discover how performance of traffic channels has changed over time.

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bellelily.com Google Ads spend

Evaluate bellelily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bellelily.com devices

Review bellelily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bellelily.com top markets

Explore bellelily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bellelily.com country & global rank

Assess the ranking of bellelily.com among other retailers within its primary country and worldwide.

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