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Sep 2025
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Home/Insights/Retailers/fairyseason.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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8K
Revenue
Sep 25
5.9K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Fairyseason.com is an online marketplace offering a wide range of clothing and accessories for women appealing to varied tastes and styles. The website showcases products such as dresses, tops, swimwear, activewear, and accessories. Customers can browse through an array of trendy fashion items at competitive prices without the use of personalized language.

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fairyseason.com Annual Revenue and Growth

fairyseason.com's annual sales on its online store amounted to $451.5K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$451.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fairyseason.com revenue by year

fairyseason.com's monthly revenueOVER TIME
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Over the past three months, fairyseason.com revenue has experienced growth of 221%, compared to the preceding three months.

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fairyseason.com revenue growth for last six months
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OVERVIEW
In September 2025, fairyseason.com, a lifestyle and fashion apparel site, generated $8,044 in online sales, significantly below the median of $74,931 for its industry. The conversion rate ranged from 2.00% to 2.50%, slightly below the high of 3.2%, while the average order value (AOV) was between $50 and $75, lower than the industry's high of $382. With only 5,893 sessions, fairyseason.com lags far behind the median of 34,221 and the market leader, shein.com, which recorded an astounding 297,137,690 sessions.
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fairyseason.com competitors

In September 2025, fairyseason.com reported a revenue of $8,044 from 145 transactions and 5,893 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate of 2.00-2.50%. Compared to its competitors, sparklfairycouture.com generated higher revenue of $18,550 from 105 transactions and 8,812 sessions, with a higher AOV of $175-200, but a lower conversion rate of 1.00-1.50%. On the other hand, bellelily.com reported a revenue of $4,615 from 81 transactions and 5,296 sessions, with a similar AOV of $50-75 as fairyseason.com, but a slightly lower conversion rate of 1.50-2.00%. Overall, fairyseason.com falls in between its competitors in terms of revenue, sessions, AOV, and conversion rate, showcasing a competitive position in the online fashion market.

sparklfairycouture.com screenshot
#1 sparklfairycouture.com
18.6K
Revenue
8.8K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
bellelily.com screenshot
#2 bellelily.com
4.6K
Revenue
5.3K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
fairyseason.com vs top market performers
fairyseason.com
top retailers
conversion rate vs average order value for fairyseason.com and its competitors
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Revenue share by device at fairyseason.com

In September large majority of sales on fairyseason.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on fairyseason.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fairyseason.com channels

Identify top traffic channels that drive growth for fairyseason.comand discover how performance of traffic channels has changed over time.

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fairyseason.com Google Ads spend

Evaluate fairyseason.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fairyseason.com devices

Review fairyseason.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fairyseason.com top markets

Explore fairyseason.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fairyseason.com country & global rank

Assess the ranking of fairyseason.com among other retailers within its primary country and worldwide.

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