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Nov 2025
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Home/Insights/Retailers/fairyseason.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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4.5K
Revenue
Nov 25
3.3K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Fairyseason.com is an online marketplace offering a wide range of clothing and accessories for women appealing to varied tastes and styles. The website showcases products such as dresses, tops, swimwear, activewear, and accessories. Customers can browse through an array of trendy fashion items at competitive prices without the use of personalized language.

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fairyseason.com Annual Revenue and Growth

fairyseason.com's annual sales on its online store amounted to $451.5K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$451.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
fairyseason.com revenue by year

fairyseason.com's monthly revenueOVER TIME
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Over the past three months, fairyseason.com revenue has experienced growth of 33%, compared to the preceding three months.

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fairyseason.com revenue growth for last six months
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OVERVIEW
In November 2025, fairyseason.com generated $4,469 in online sales, significantly below the FASHION AND APPAREL median of $93,064, with sessions totaling 3,289 compared to the median of 36,492. The site's conversion rate ranged from 1.50% to 2.00%, underperforming against the high benchmark of 3.37% in the industry. The average order value (AOV) stood between $50 and $75, far from the high of $375 and just above the low of $76. In contrast, shein.com dominated the market with $916,157,774 in revenue and 342,497,064 sessions, highlighting the competitive landscape.
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fairyseason.com competitors

In November 2025, when comparing fairyseason.com to its competitors, it is evident that fairyseason.com falls behind in terms of revenue, with $4,469 compared to sparklfairycouture.com's $16,617 and bellelily.com's $1,342. However, fairyseason.com outperforms bellelily.com in the number of transactions and sessions, with 64 transactions and 3,289 sessions compared to bellelily.com's 16 transactions and 1,469 sessions. fairyseason.com also has a higher average order value (AOV) range of $50-75 compared to bellelily.com's $75-100. In terms of conversion rate, fairyseason.com falls between its competitors, with a range of 1.50-2.00, while sparklfairycouture.com and bellelily.com have conversion rates of 1.00-1.50. Despite lagging behind in revenue, fairyseason.com shows strength in transactions and AOV compared to its competitors in November 2025.

sparklfairycouture.com screenshot
#1 sparklfairycouture.com
16.6K
Revenue
7.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
bellelily.com screenshot
#2 bellelily.com
1.3K
Revenue
1.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
fairyseason.com vs top market performers
fairyseason.com
top retailers
conversion rate vs average order value for fairyseason.com and its competitors
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Revenue share by device at fairyseason.com

In November large majority of sales on fairyseason.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on fairyseason.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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fairyseason.com channels

Identify top traffic channels that drive growth for fairyseason.comand discover how performance of traffic channels has changed over time.

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fairyseason.com Google Ads spend

Evaluate fairyseason.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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fairyseason.com devices

Review fairyseason.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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fairyseason.com top markets

Explore fairyseason.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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fairyseason.com country & global rank

Assess the ranking of fairyseason.com among other retailers within its primary country and worldwide.

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