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May 2024
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Home/Insights/Retailers/bcbg.com
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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723.4K
Revenue
399.2K
Sessions
1.0-1.5%
Conversion rate
$175-200
Average order value
Online only revenue for bcbg.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

BCBG.com is an online retail platform that offers a wide range of fashion apparel and accessories for women. Their product inventory includes dresses, tops, bottoms, shoes, handbags, and jewelry. BCBG.com aims to provide trendy and stylish options for shoppers looking to enhance their wardrobe with upscale and contemporary fashion items.

bcbg.com’s revenueOVER TIME
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Over the past three months, bcbg.com revenue has experienced decline of 26%, compared to the preceding three months.

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bcbg.com revenue decline for last six months
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OVERVIEW
In May 2024, bcbg.com in the FASHION AND APPAREL industry had online sales revenue of $723,369, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $175-200. The store had 399,160 sessions, with macys.com leading in revenue at $669,720,873 and shein.com having the highest number of sessions at 197,636,423. The industry median revenue was $121,484, the conversion rate ranged from 0.77% to 3.06%, the AOV varied from $75 to $386, and the median sessions were 44,812.
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bcbg.com competitors

When comparing bcbg.com to its competitors, it is evident that bcbg.com falls in the middle range in terms of revenue, with $723,369, behind newyorkdress.com at $2,198,214 but ahead of thedresswarehouse.com at $269,150. In terms of transactions, bcbg.com also falls in the middle range with 4,026 transactions, lower than newyorkdress.com with 3,942 but higher than thedresswarehouse.com with 493. However, bcbg.com excels in sessions with 399,160, surpassing all of its competitors in this aspect. The Average Order Value (AOV) for bcbg.com is on par with simplydresses.com and falls within the range of $175-$200. Additionally, bcbg.com has a competitive conversion rate of 1.00-1.50, matching most of its competitors in this metric. Overall, bcbg.com showcases strong performance in sessions and competitive metrics in revenue, transactions, AOV, and conversion rate compared to its competitors.

#1 thedresswarehouse.com
269.2K
Revenue
44.3K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
#2 bhfo.com
563.9K
Revenue
234.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
#3 newyorkdress.com
2.2M
Revenue
376K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
#4 jovani.com
549.9K
Revenue
120.1K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
#5 simplydresses.com
47.6K
Revenue
62.1K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
CLOSEST COMPETITORSby revenue
Favicon for windsorstore.comwindsorstore.com
Favicon for macduggal.commacduggal.com
Favicon for newyorkdress.comnewyorkdress.com
Favicon for couturecandy.comcouturecandy.com
Favicon for thedressoutlet.comthedressoutlet.com
Favicon for bcbg.combcbg.com
$723.4K
Favicon for bhfo.combhfo.com
Favicon for jovani.comjovani.com
Favicon for tadashishoji.comtadashishoji.com
Favicon for lordandtaylor.comlordandtaylor.com
Favicon for thedresswarehouse.comthedresswarehouse.com
TOP MARKET PERFORMERSby revenue
1
Favicon for windsorstore.comwindsorstore.com
$6.9M
2
Favicon for macduggal.commacduggal.com
3
Favicon for newyorkdress.comnewyorkdress.com
4
Favicon for couturecandy.comcouturecandy.com
5
Favicon for thedressoutlet.comthedressoutlet.com
6
Favicon for bcbg.combcbg.com
7
Favicon for bhfo.combhfo.com
8
Favicon for jovani.comjovani.com
9
Favicon for tadashishoji.comtadashishoji.com
10
Favicon for lordandtaylor.comlordandtaylor.com
bcbg.com vs top market performers
bcbg.com
top retailers
conversion rate vs average order value for bcbg.com and its competitors
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bcbg.com brandsby revenue

1
Logo for bcbgmaxazriaBcbgmaxazria
Top retailers:bloomingdales.comthredup.comrevolve.com
2
Logo for bcbgenerationBcbgeneration
Top retailers:macys.comrevolve.combelk.com
3
Logo for bcbg girlsBcbg Girls
Top retailers:zulily.com6pm.com

bcbg.com categoriesby revenue

1
Dresses
Top retailers:lulus.comrevolve.comloft.com
2
Coats & Jackets
Top retailers:zara.comgap.comjcrew.com
3
Toys & Games
Top retailers:ebay.comasos.comtemu.com
4
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Top retailers:gap.comhollisterco.comhm.com
5
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Top retailers:modlily.comzalando.chlulus.com
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brands overtime comparison

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bcbg.com channels

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bcbg.com Google Ads spend

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bcbg.com devices

Review bcbg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bcbg.com top markets

Explore bcbg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bcbg.com country & global rank

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