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Mar 2026
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Home/Insights/Retailers/baublebar.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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3M
Revenue
Mar 26
1.6M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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BaubleBar.com is a website that sells a wide range of fashion accessories. Their product range includes jewelry, such as necklaces, earrings, bracelets, and rings. They also offer hair accessories, like hair clips and headbands. In addition, BaubleBar.com provides personalized jewelry and gift options to customers.

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baublebar.com Annual Revenue and Growth

baublebar.com's annual sales on its online store amounted to $45.5M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$45.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
baublebar.com revenue by year

baublebar.com's monthly revenueOVER TIME
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Over the past three months, baublebar.com revenue has experienced decline of 42%, compared to the preceding three months.

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baublebar.com revenue decline for last six months
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OVERVIEW
In March 2026, baublebar.com achieved online sales revenue of $3,034,373, significantly outperforming the median of $87,887 in the LUXURY industry. With a conversion rate of 2.00-2.50%, it remains competitive but below the high of 2.77%. The average order value (AOV) ranges from $75 to $100, slightly below the industry high of $954. Additionally, baublebar.com recorded 1,626,980 sessions, far exceeding the median of 30,339 but still distant from the top store, pandora.net, which garnered 13,472,917 sessions, indicating strong engagement yet room for growth in overall traffic.
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baublebar.com competitors

In March 2026, baublebar.com generated $3,034,373 in revenue from 33,420 transactions and 1,626,980 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. Compared to its competitors, baublebar.com outperformed customenvy.com, oakandluna.com, myka.com, and thedairy.com in terms of revenue, transactions, sessions, and AOV. However, baublebar.com fell behind mintandlily.com, which generated $2,164,324 in revenue from 22,333 transactions and 614,037 sessions, with a higher conversion rate of 3.50-4.00%. Overall, baublebar.com demonstrated strong performance in revenue and transactions but may benefit from improving its conversion rate to compete more effectively with top-performing competitors like mintandlily.com.

customenvy.com screenshot
#1 customenvy.com
59.2K
Revenue
55.9K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
oakandluna.com screenshot
#2 oakandluna.com
775.1K
Revenue
426.4K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
myka.com screenshot
#3 myka.com
201.3K
Revenue
181.9K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
thedairy.com screenshot
#4 thedairy.com
252.7K
Revenue
349.7K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
mintandlily.com screenshot
#5 mintandlily.com
2.2M
Revenue
614K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
baublebar.com vs top market performers
baublebar.com
top retailers
conversion rate vs average order value for baublebar.com and its competitors
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Revenue share by device at baublebar.com

In March large majority of sales on baublebar.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.

In March large majority of sales on baublebar.com, 63% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 37% of sales coming from desktop devices.
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baublebar.com channels

Identify top traffic channels that drive growth for baublebar.comand discover how performance of traffic channels has changed over time.

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baublebar.com Google Ads spend

Evaluate baublebar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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baublebar.com devices

Review baublebar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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baublebar.com top markets

Explore baublebar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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baublebar.com country & global rank

Assess the ranking of baublebar.com among other retailers within its primary country and worldwide.

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