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Sep 2025
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Home/Insights/Retailers/baublebar.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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2.6M
Revenue
Sep 25
1.1M
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
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BaubleBar.com is a website that sells a wide range of fashion accessories. Their product range includes jewelry, such as necklaces, earrings, bracelets, and rings. They also offer hair accessories, like hair clips and headbands. In addition, BaubleBar.com provides personalized jewelry and gift options to customers.

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baublebar.com Annual Revenue and Growth

baublebar.com's annual sales on its online store amounted to $42.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$42.5M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
baublebar.com revenue by year

baublebar.com's monthly revenueOVER TIME
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Over the past three months, baublebar.com revenue has experienced decline of 11%, compared to the preceding three months.

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baublebar.com revenue decline for last six months
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OVERVIEW
In September 2025, baublebar.com, operating in the LUXURY sector, achieved online sales revenue of $2,619,802, significantly surpassing the median of $79,797. With a conversion rate between 2.50-3.00%, it aligns closely with the high benchmark of 2.77%. Baublebar's average order value (AOV) ranges from $75 to $100, contrasting sharply with the sector's high of $998. The site recorded 1,072,622 sessions, far exceeding the industry median of 27,132 but trailing the top performer, pandora.net, with 12,639,220 sessions, highlighting both growth potential and market competitiveness.
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baublebar.com competitors

baublebar.com stands out among its competitors in terms of revenue, with $2,619,802 in September 2025. Its closest competitor in revenue is mintandlily.com with $2,383,549. However, baublebar.com leads in transactions with 29,605, followed by mintandlily.com with 23,118 transactions. In sessions, baublebar.com has the highest number at 1,072,622, while mintandlily.com follows with 697,398 sessions. The Average Order Value (AOV) for baublebar.com falls in the range of $75-100, which is lower than oakandluna.com's AOV of $250-275. baublebar.com also has a higher conversion rate of 2.50-3.00% compared to most of its competitors, except for mintandlily.com with a slightly higher conversion rate of 3.00-3.50%. Overall, baublebar.com demonstrates strong performance across key metrics, solidifying its position as a leading player in the online jewelry market.

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2.4M
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697.4K
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3.0-3.5%
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$100-125
AOV
baublebar.com vs top market performers
baublebar.com
top retailers
conversion rate vs average order value for baublebar.com and its competitors
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Revenue share by device at baublebar.com

In September large majority of sales on baublebar.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In September large majority of sales on baublebar.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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baublebar.com channels

Identify top traffic channels that drive growth for baublebar.comand discover how performance of traffic channels has changed over time.

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baublebar.com Google Ads spend

Evaluate baublebar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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baublebar.com devices

Review baublebar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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baublebar.com top markets

Explore baublebar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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baublebar.com country & global rank

Assess the ranking of baublebar.com among other retailers within its primary country and worldwide.

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