bacardi.com
Bacardi.com is a website owned by Bacardi Limited, a renowned spirits manufacturer. The website provides information about various alcoholic beverages. It features details about Bacardi brand, including its history, product range, and cocktail recipes. Users can explore the site for engaging content related to alcohol culture and responsible drinking.
GRIPS CUSTOMERS & RESEARCH PARTNERS
bacardi.com Annual Revenue and Growth
bacardi.com's annual sales on its online store amounted to $6.5M in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.
bacardi.com's monthly revenueOVER TIME
Over the past three months, bacardi.com revenue has experienced growth of 1.2%, compared to the preceding three months.
bacardi.com competitors
In October 2025, bacardi.com generated a revenue of $271,506 from 1,832 transactions and 383,744 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate between 0.00% and 0.50%. Comparatively, diffordsguide.com, a competitor, had a significantly higher revenue of $1,890,637 from 19,828 transactions and 1,231,485 sessions. Despite having a lower AOV of $75 to $100, diffordsguide.com boasted a higher conversion rate of 1.50% to 2.00%. While bacardi.com may have a slightly higher AOV, it falls behind in terms of revenue, transactions, sessions, and conversion rate when compared to diffordsguide.com. This indicates that bacardi.com may need to focus on improving its conversion rate and increasing the number of transactions to better compete with its rival.
Revenue share by device at bacardi.com
In October large majority of sales on bacardi.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
bacardi.com channels
Identify top traffic channels that drive growth for bacardi.comand discover how performance of traffic channels has changed over time.
bacardi.com Google Ads spend
Evaluate bacardi.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bacardi.com devices
Review bacardi.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
