bacardi.com
Bacardi.com is a website owned by Bacardi Limited, a renowned spirits manufacturer. The website provides information about various alcoholic beverages. It features details about Bacardi brand, including its history, product range, and cocktail recipes. Users can explore the site for engaging content related to alcohol culture and responsible drinking.
GRIPS CUSTOMERS & RESEARCH PARTNERS
bacardi.com Annual Revenue and Growth
bacardi.com's annual sales on its online store amounted to $2.8M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
bacardi.com's monthly revenueOVER TIME
Over the past three months, bacardi.com revenue has experienced decline of 21%, compared to the preceding three months.
bacardi.com competitors
In June 2026, bacardi.com generated a revenue of $201,309 from 1,297 transactions, with sessions totaling 334,515. This resulted in an Average Order Value (AOV) ranging from $150 to $175 and a low conversion rate of 0.00-0.50%. In contrast, its competitor diffordsguide.com significantly outperformed bacardi.com, achieving $1,871,051 in revenue and 17,972 transactions from 1,201,317 sessions. Despite a lower AOV of $100 to $125, diffordsguide.com boasted a much healthier conversion rate of 1.00-1.50%. The stark difference in these metrics highlights bacardi.com’s struggle to convert visitors into buyers effectively, while diffordsguide.com excels in driving both traffic and sales. This competitive analysis illustrates bacardi.com's potential areas for improvement in online engagement and sales conversion strategies.
Revenue share by device at bacardi.com
In June large majority of sales on bacardi.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
bacardi.com channels
Identify top traffic channels that drive growth for bacardi.comand discover how performance of traffic channels has changed over time.
bacardi.com Google Ads spend
Evaluate bacardi.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
bacardi.com devices
Review bacardi.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
