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May 2025
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Home/Insights/Retailers/babytrend.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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313K
Revenue
102.6K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
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Babytrend.com is an e-commerce website that specializes in selling a range of baby and infant products. Their inventory encompasses strollers, car seats, high chairs, play yards, and various other baby essentials. The website provides a convenient platform for purchasing essential items for parents and caregivers.

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babytrend.com's revenueOVER TIME
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Over the past three months, babytrend.com revenue has experienced growth of 34%, compared to the preceding three months.

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babytrend.com revenue growth for last six months
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OVERVIEW
In May 2025, babytrend.com in the CHILDCARE industry had online sales revenue of $312,952, a conversion rate of 1.00-1.50%, an average order value (AOV) of $225-250, and 102,578 sessions. Compared to the industry, the median revenue is $51,120, the highest revenue is from babylist.com at $81,210,274, the highest conversion rate is 4.58%, the lowest conversion rate is 1.07%, the highest AOV is $282, the lowest AOV is $58, and the highest sessions are 13,729,709. babytrend.com performs above the median in revenue and AOV but below the median in conversion rate and sessions.
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babytrend.com competitors

In May 2025, babytrend.com generated a revenue of $312,952 with 1,291 transactions from 102,578 sessions, boasting an average order value (AOV) of $225-250 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, babygearlab.com outperformed with a revenue of $1,311,887 from 13,284 transactions and 456,048 sessions, offering a lower AOV of $75-100 but a higher conversion rate of 2.50-3.00%. evenflo.com also excelled with $1,525,819 revenue from 7,054 transactions and 350,996 sessions, having a slightly higher AOV of $200-225 and conversion rate of 2.00-2.50%. gracobaby.com dominated the competition with a revenue of $3,872,713 from 15,694 transactions and 799,103 sessions, maintaining a competitive AOV of $225-250 and conversion rate of 1.50-2.00%. babytrend.com falls in line with chiccousa.com in terms of revenue, transactions, sessions, AOV, and conversion rate, showing a consistent performance in the baby products market.

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98.6K
Revenue
91.1K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
gracobaby.com screenshot
#2 gracobaby.com
3.9M
Revenue
799.1K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
evenflo.com screenshot
#3 evenflo.com
1.5M
Revenue
351K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
chiccousa.com screenshot
#4 chiccousa.com
1.3M
Revenue
469.8K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
babygearlab.com screenshot
#5 babygearlab.com
1.3M
Revenue
456K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
babytrend.com vs top market performers
babytrend.com
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conversion rate vs average order value for babytrend.com and its competitors
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Revenue share by device at babytrend.com

In May large majority of sales on babytrend.com, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.

In May large majority of sales on babytrend.com, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.
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babytrend.com channels

Identify top traffic channels that drive growth for babytrend.comand discover how performance of traffic channels has changed over time.

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babytrend.com Google Ads spend

Evaluate babytrend.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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babytrend.com devices

Review babytrend.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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babytrend.com top markets

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babytrend.com country & global rank

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