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Sep 2025
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Home/Insights/Retailers/asteriahair.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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271.2K
Revenue
Sep 25
27.4K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$400-500
AOV
Sep 25
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AsteriaHair.com is an e-commerce platform that offers a wide range of hair products and accessories for sale. Their inventory includes various styles of wigs, extensions, closures, and bundles, catering to different hair types and preferences. The website provides a seamless shopping experience with options for worldwide shipping and multiple payment methods.

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asteriahair.com Annual Revenue and Growth

asteriahair.com's annual sales on its online store amounted to $13.5M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$13.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
asteriahair.com revenue by year

asteriahair.com's monthly revenueOVER TIME
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Over the past three months, asteriahair.com revenue has experienced decline of 30%, compared to the preceding three months.

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asteriahair.com revenue decline for last six months
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OVERVIEW
In September 2025, asteriahair.com, operating in the BEAUTY AND COSMETICS sector, generated impressive online sales revenue of $271,206, significantly surpassing the median of $40,540, with a conversion rate of 2.00-2.50%, which, while respectable, falls short of the high benchmark of 4.54%. The average order value (AOV) ranged from $400-425, well above the industry low of $47 and exceeding the median of $203. The site attracted 27,440 sessions, outperforming the median of 18,928, yet still far from the leader sephora.com, which recorded 45,764,193 sessions. Overall, asteriahair.com demonstrates robust performance metrics within its industry.
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asteriahair.com competitors

When comparing asteriahair.com to its competitors in September 2025, we see that Asteria Hair's revenue stands at $271,206 with 676 transactions and 27,440 sessions. Their average order value (AOV) falls between $400-425, and their conversion rate is between 2.00-2.50%. In comparison, Klaiyi Hair generates $339,862 in revenue with 1,870 transactions and 231,049 sessions, offering an AOV of $175-200 and a conversion rate of 0.50-1.00%. hairvivi.com earns $175,114 in revenue from 470 transactions and 240,964 sessions, with an AOV of $350-375 and a conversion rate of 0.00-0.50%. Ashimary Hair sees $242,368 in revenue from 1,715 transactions and 267,393 sessions, with an AOV of $125-150 and a conversion rate of 0.50-1.00%. True Glory Hair reports $43,512 in revenue from 314 transactions and 15,814 sessions, boasting an AOV of $125-150 and a conversion rate of 1.50-2.00%. Overall, asteriahair.com holds its ground against competitors in terms of revenue and conversion rates, standing out with a higher AOV.

klaiyihair.com screenshot
#1 klaiyihair.com
339.9K
Revenue
231K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
hairvivi.com screenshot
#2 hairvivi.com
175.1K
Revenue
241K
Sessions
0.0-0.5%
Conv. rate
$350-375
AOV
ashimaryhair.com screenshot
#3 ashimaryhair.com
242.4K
Revenue
267.4K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
truegloryhair.com screenshot
#4 truegloryhair.com
43.5K
Revenue
15.8K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
asteriahair.com vs top market performers
asteriahair.com
top retailers
conversion rate vs average order value for asteriahair.com and its competitors
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Revenue share by device at asteriahair.com

In September large majority of sales on asteriahair.com, 96% was finalized on desktop devices, with 4.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on asteriahair.com, 96% was finalized on desktop devices, with 4.4% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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asteriahair.com channels

Identify top traffic channels that drive growth for asteriahair.comand discover how performance of traffic channels has changed over time.

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asteriahair.com Google Ads spend

Evaluate asteriahair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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asteriahair.com devices

Review asteriahair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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asteriahair.com top markets

Explore asteriahair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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asteriahair.com country & global rank

Assess the ranking of asteriahair.com among other retailers within its primary country and worldwide.

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