Home/Insights/Industries/Outdoor Equipment/Kayak and PaddlesportIndustry Intelligence — Outdoor Equipment — Apr 2026

Kayak and Paddlesport

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Kayaks, canoes, paddleboards, inflatable boats, and paddling equipment for recreational and adventure water sports activities.

6.3M

Revenue
Apr 26

1.05M

Sessions
Apr 26

1.5-2.0%

Conv. rate
Apr 26

$400-500

AOV
Apr 26

30+

Retailers
Tracked

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Kayak and Paddlesport Annual Revenue and Growth

Kayak and Paddlesport's aggregate online sales across tracked retailers amounted to $76M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)

2025

$76M

Annual growth forecast

2025/2026

<0%

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eCommerce Revenue

Revenue by year

Kayak and Paddlesport monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 42% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Kayak and Paddlesport

BY REVENUE

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Kayak and Paddlesport revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

58%

Mobile

42%

Kayak and Paddlesport performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 30+

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Kayak and Paddlesport traffic channels

Identify the top traffic channels driving growth across Kayak and Paddlesport retailers, and see how channel performance has shifted over time.

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Kayak and Paddlesport Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Kayak and Paddlesport retailers, with performance tracked over time.

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Kayak and Paddlesport top markets

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Kayak and Paddlesport retailer rankings

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