GRIPS CUSTOMERS & RESEARCH PARTNERS
Specialty paints, primers, stains, coatings, and spray equipment for interior and exterior surfaces.
4.23M
2.79M
0.5-1.0%
$100-200
30+
Specialty Paint's aggregate online sales across tracked retailers amounted to $57M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 1% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
55%
Mobile
45%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 30+
Identify the top traffic channels driving growth across Specialty Paint retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Specialty Paint retailers, with performance tracked over time.
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