behr.com
Behr.com is a website that provides products and information related to home improvement. It sells a range of paint, color samples, primers, stains, and specialty coatings for interior and exterior surfaces. The website also features resources for inspiration, project guides, and a store locator for convenience.
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behr.com Annual Revenue and Growth
behr.com's annual sales on its online store amounted to $10.3M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
behr.com's monthly revenueOVER TIME
Over the past three months, behr.com revenue has experienced decline of 9.2%, compared to the preceding three months.
behr.com competitors
In December 2025, behr.com reported a revenue of $1,212,761 with 15,948 transactions and 1,432,638 sessions, achieving an average order value (AOV) of $75-100 and a conversion rate of 1.00-1.50%. In comparison, benjaminmoore.com generated a higher revenue of $3,783,532 with 23,421 transactions and 2,394,033 sessions, boasting a higher AOV of $150-175 but a lower conversion rate of 0.50-1.00%. On the other hand, dunnedwards.com had a revenue of $921,050 with 2,366 transactions and 189,627 sessions, showing a significantly higher AOV of $375-400 and a matching conversion rate of 1.00-1.50% to behr.com. While behr.com excels in conversion rate and competes well with dunnedwards.com in AOV, it falls behind benjaminmoore.com in terms of revenue, transactions, and sessions.
Revenue share by device at behr.com
In December large majority of sales on behr.com, 70% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 30% of sales coming from desktop devices.
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behr.com channels
Identify top traffic channels that drive growth for behr.comand discover how performance of traffic channels has changed over time.
behr.com Google Ads spend
Evaluate behr.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
behr.com devices
Review behr.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
