behr.com
Behr.com is a website that provides products and information related to home improvement. It sells a range of paint, color samples, primers, stains, and specialty coatings for interior and exterior surfaces. The website also features resources for inspiration, project guides, and a store locator for convenience.
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behr.com Annual Revenue and Growth
behr.com's annual sales on its online store amounted to $10.3M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
behr.com's monthly revenueOVER TIME
Over the past three months, behr.com revenue has experienced growth of 46%, compared to the preceding three months.
behr.com competitors
In August 2025, behr.com generated a revenue of $1,663,522 from 22,912 transactions and 2,025,706 sessions, with an average order value (AOV) ranging from $50 to $75 and a conversion rate between 1.00% and 1.50%. In comparison, benjaminmoore.com outperformed Behr with a revenue of $3,960,687 from 23,525 transactions and 2,551,176 sessions. However, Benjamin Moore had a lower conversion rate of 0.50% to 1.00% and a higher AOV of $150 to $175. On the other hand, dunnedwards.com had a revenue of $1,694,330 from 4,484 transactions and 315,664 sessions, with an impressive AOV of $375 to $400 and a similar conversion rate as Behr. Despite behr.com having a lower revenue compared to its competitors, its transaction and session numbers were competitive, and it had a similar conversion rate range, indicating strong performance in terms of customer engagement and conversion.
Revenue share by device at behr.com
In August large majority of sales on behr.com, 67% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 33% of sales coming from desktop devices.
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behr.com channels
Identify top traffic channels that drive growth for behr.comand discover how performance of traffic channels has changed over time.
behr.com Google Ads spend
Evaluate behr.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
behr.com devices
Review behr.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
