behr.com
Behr.com is a website that provides products and information related to home improvement. It sells a range of paint, color samples, primers, stains, and specialty coatings for interior and exterior surfaces. The website also features resources for inspiration, project guides, and a store locator for convenience.
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behr.com Annual Revenue and Growth
behr.com's annual sales on its online store amounted to $14.8M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.
behr.com's monthly revenueOVER TIME
Over the past three months, behr.com revenue has experienced growth of 3.7%, compared to the preceding three months.
behr.com competitors
In April 2026, behr.com generated $1,431,816 in revenue from 15,225 transactions, attracting 1,817,363 sessions, resulting in an average order value (AOV) between $75-100 and a conversion rate of 0.50-1.00%. In contrast, benjaminmoore.com outperformed significantly, with a revenue of $5,223,683 from 29,244 transactions over 2,691,399 sessions, achieving an AOV of $175-200 and a conversion rate of 1.00-1.50%. dunneeddwards.com, while lagging behind behr.com, recorded $673,690 in revenue, with 3,128 transactions and 218,835 sessions, yielding an AOV of $200-225 and a similar conversion rate of 1.00-1.50%. Overall, behr.com trails its competitors in revenue and conversion rates, suggesting potential areas for improvement in attracting and retaining customers.
Revenue share by device at behr.com
In April large majority of sales on behr.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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behr.com channels
Identify top traffic channels that drive growth for behr.comand discover how performance of traffic channels has changed over time.
behr.com Google Ads spend
Evaluate behr.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
behr.com devices
Review behr.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
