GRIPS CUSTOMERS & RESEARCH PARTNERS
Interior and exterior house paints, primers, stains, brushes, and supplies for home improvement projects.
9M
5.2M
1.0-1.5%
$100-200
20+
Paint and Home Improvement Supplies's aggregate online sales across tracked retailers amounted to $96M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 44% from Dec to May.
BY REVENUE
Share of industry revenue split across devices.
Mobile
53%
Desktop
47%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Paint and Home Improvement Supplies retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Paint and Home Improvement Supplies retailers, with performance tracked over time.
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