GRIPS CUSTOMERS & RESEARCH PARTNERS
Ceramic, porcelain, glass, and natural stone tiles plus hardwood, laminate, and vinyl flooring materials.
120M
17M
1.5-2.0%
$400-500
90+
Flooring and Tile's aggregate online sales across tracked retailers amounted to $1.49B in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 2% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
69%
Mobile
31%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 90+
Identify the top traffic channels driving growth across Flooring and Tile retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Flooring and Tile retailers, with performance tracked over time.
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