GRIPS CUSTOMERS & RESEARCH PARTNERS
Eco-friendly and non-toxic paints, stains, and finishes with low-VOC formulations made from natural ingredients for interior and exterior projects.
7.6M
4.71M
1.0-1.5%
$100-200
10+
Eco-Friendly Paints and Finishes's aggregate online sales across tracked retailers amounted to $87M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 6% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
55%
Mobile
45%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Eco-Friendly Paints and Finishes retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Eco-Friendly Paints and Finishes retailers, with performance tracked over time.
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