GRIPS CUSTOMERS & RESEARCH PARTNERS
Healing crystals, gemstones, essential oils, meditation tools, tarot cards, and spiritual jewelry for wellness practices.
4.09M
2.46M
1.5-2.0%
$100-200
50+
Spiritual and Wellness's aggregate online sales across tracked retailers amounted to $62M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 40% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Desktop
51%
Mobile
49%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 50+
Identify the top traffic channels driving growth across Spiritual and Wellness retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Spiritual and Wellness retailers, with performance tracked over time.
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