Home/Insights/Industries/Health & Beauty/Men's Hair GroomingOnline Industry Intelligence — Health & Beauty — Jun 2026

Men's Hair Grooming

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Men's hair grooming products including clippers, trimmers, styling pomades, and grooming accessories. Features professional-grade tools and hair care solutions for men.

2.05M

Revenue
Jun 26

1.68M

Sessions
Jun 26

1.5-2.0%

Conv. rate
Jun 26

$0-100

AOV
Jun 26

30+

Retailers
Tracked

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Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Men's Hair Grooming Annual Online Revenue and Growth

Men's Hair Grooming's aggregate online sales across tracked retailers amounted to $19M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$19M

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Men's Hair Grooming monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 17% from Jan to Jun.

Monthly revenue

Indexed values, 0-100

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Top products in Men's Hair Grooming

BY REVENUE

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Men's Hair Grooming revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

59%

Mobile

41%

Men's Hair Grooming performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 30+

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Men's Hair Grooming traffic channels

Identify the top traffic channels driving growth across Men's Hair Grooming retailers, and see how channel performance has shifted over time.

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Men's Hair Grooming Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Men's Hair Grooming retailers, with performance tracked over time.

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Men's Hair Grooming top markets

Explore the key markets for Men's Hair Grooming — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Men's Hair Grooming retailer rankings

See how retailers rank within Men's Hair Grooming and worldwide by revenue, traffic and growth.

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