Intimate wellness products designed for sexual health and pleasure. Includes lubricants, massage oils, and personal wellness accessories for adults.
75M
20M
2.0-2.5%
$100-200
100+
Intimate Wellness's aggregate online sales across tracked retailers amounted to $801M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 9% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
59%
Desktop
41%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 100+
Identify the top traffic channels driving growth across Intimate Wellness retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Intimate Wellness retailers, with performance tracked over time.
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