Home/Insights/Industries/Health & Beauty/Fitness and RehabilitationOnline Industry Intelligence — Health & Beauty — Jul 2026

Fitness and Rehabilitation

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Fitness equipment and rehabilitation products including exercise machines, therapeutic tools, and mobility aids for health and recovery.

2.86M

Revenue
Jul 26

475K

Sessions
Jul 26

1.5-2.0%

Conv. rate
Jul 26

$300-400

AOV
Jul 26

10+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Fitness and Rehabilitation Annual Online Revenue and Growth

Fitness and Rehabilitation's aggregate online sales across tracked retailers amounted to $25M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue Tracked (GMV)

2025

$25M

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Fitness and Rehabilitation monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 41% from Feb to Jul.

Monthly revenue

Indexed values, 0-100

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Top products in Fitness and Rehabilitation

BY REVENUE

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Fitness and Rehabilitation revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

71%

Mobile

29%

Fitness and Rehabilitation performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

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Fitness and Rehabilitation traffic channels

Identify the top traffic channels driving growth across Fitness and Rehabilitation retailers, and see how channel performance has shifted over time.

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Fitness and Rehabilitation Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Fitness and Rehabilitation retailers, with performance tracked over time.

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Fitness and Rehabilitation top markets

Explore the key markets for Fitness and Rehabilitation — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Fitness and Rehabilitation retailer rankings

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