Home/Insights/Industries/Health & Beauty/Fitness and RehabilitationIndustry Intelligence — Health & Beauty — Apr 2026

Fitness and Rehabilitation

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Fitness equipment and rehabilitation products including exercise machines, therapeutic tools, and mobility aids for health and recovery.

2.15M

Revenue
Apr 26

487K

Sessions
Apr 26

1.0-1.5%

Conv. rate
Apr 26

$300-400

AOV
Apr 26

10+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Fitness and Rehabilitation Annual Revenue and Growth

Fitness and Rehabilitation's aggregate online sales across tracked retailers amounted to $25M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)

2025

$25M

Annual growth forecast

2025/2026

<0%

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eCommerce Revenue

Revenue by year

Fitness and Rehabilitation monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 6% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Fitness and Rehabilitation

BY REVENUE

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Fitness and Rehabilitation revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

71%

Mobile

29%

Fitness and Rehabilitation performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

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Fitness and Rehabilitation traffic channels

Identify the top traffic channels driving growth across Fitness and Rehabilitation retailers, and see how channel performance has shifted over time.

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Fitness and Rehabilitation Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Fitness and Rehabilitation retailers, with performance tracked over time.

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Fitness and Rehabilitation top markets

Explore the key markets for Fitness and Rehabilitation — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Fitness and Rehabilitation retailer rankings

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