GRIPS CUSTOMERS & RESEARCH PARTNERS
Magnetic eyelashes, false lashes, lash extensions, magnetic eyeliners, and related lash accessories for false eyelash application and eye makeup enhancement.
3.41M
2.08M
2.5-3.0%
$0-100
20+
Eyelash and Lash Accessories's aggregate online sales across tracked retailers amounted to $27M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 20% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
50%
Desktop
50%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Eyelash and Lash Accessories retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Eyelash and Lash Accessories retailers, with performance tracked over time.
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