Home/Insights/Industries/Health & Beauty/Eyelash and Eyebrow BeautyOnline Industry Intelligence — Health & Beauty — Jun 2026

Eyelash and Eyebrow Beauty

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Eyelash and eyebrow beauty products including extensions, false lashes, serums, and professional application tools.

349K

Revenue
Jun 26

125K

Sessions
Jun 26

3.5-4.0%

Conv. rate
Jun 26

$0-100

AOV
Jun 26

10+

Retailers
Tracked

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Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Eyelash and Eyebrow Beauty Annual Online Revenue and Growth

Eyelash and Eyebrow Beauty's aggregate online sales across tracked retailers amounted to $3.25M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue Tracked (GMV)

2025

$3.25M

Annual growth forecast

2025/2026

<0%

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eCommerce Revenue

Revenue by year

Eyelash and Eyebrow Beauty monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue grew by 56% from Jan to Jun.

Monthly revenue

Indexed values, 0-100

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Top products in Eyelash and Eyebrow Beauty

BY REVENUE

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Eyelash and Eyebrow Beauty revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

55%

Mobile

45%

Eyelash and Eyebrow Beauty performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

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Eyelash and Eyebrow Beauty traffic channels

Identify the top traffic channels driving growth across Eyelash and Eyebrow Beauty retailers, and see how channel performance has shifted over time.

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Eyelash and Eyebrow Beauty Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Eyelash and Eyebrow Beauty retailers, with performance tracked over time.

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Eyelash and Eyebrow Beauty top markets

Explore the key markets for Eyelash and Eyebrow Beauty — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Eyelash and Eyebrow Beauty retailer rankings

See how retailers rank within Eyelash and Eyebrow Beauty and worldwide by revenue, traffic and growth.

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