Home/Insights/Industries/Health & Beauty/Eco-Friendly Personal CareIndustry Intelligence — Health & Beauty — Apr 2026

Eco-Friendly Personal Care

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Sustainable personal care products including natural soaps, biodegradable wipes, bamboo products, and plastic-free alternatives.

8.2M

Revenue
Apr 26

3.31M

Sessions
Apr 26

4.0-4.5%

Conv. rate
Apr 26

$0-100

AOV
Apr 26

20+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Eco-Friendly Personal Care Annual Revenue and Growth

Eco-Friendly Personal Care's aggregate online sales across tracked retailers amounted to $126M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)

2025

$126M

Annual growth forecast

2025/2026

10-20%

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eCommerce Revenue

Revenue by year

Eco-Friendly Personal Care monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 39% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

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Top products in Eco-Friendly Personal Care

BY REVENUE

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Eco-Friendly Personal Care revenue by device

BY REVENUE

Share of industry revenue split across devices.

Mobile

62%

Desktop

38%

Eco-Friendly Personal Care performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

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Eco-Friendly Personal Care traffic channels

Identify the top traffic channels driving growth across Eco-Friendly Personal Care retailers, and see how channel performance has shifted over time.

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Eco-Friendly Personal Care Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Eco-Friendly Personal Care retailers, with performance tracked over time.

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Eco-Friendly Personal Care top markets

Explore the key markets for Eco-Friendly Personal Care — the countries contributing the highest revenue, transactions, sessions and ad spend.

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Eco-Friendly Personal Care retailer rankings

See how retailers rank within Eco-Friendly Personal Care and worldwide by revenue, traffic and growth.

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