Home/Insights/Industries/Food, Beverages & Tobacco/Online AlcoholIndustry Intelligence — Food, Beverages & Tobacco — Apr 2026

Online Alcohol

Start benchmarking for free
Sign in with Google

Online retailers specializing in wines, spirits, beers, and related beverages with accessories. They offer convenient home delivery of premium alcoholic products.

82M

Revenue
Apr 26

14M

Sessions
Apr 26

2.5-3.0%

Conv. rate
Apr 26

$100-200

AOV
Apr 26

100+

Retailers
Tracked

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Online Alcohol Annual Revenue and Growth

Online Alcohol's aggregate online sales across tracked retailers amounted to $1.35B in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)

2025

$1.35B

Annual growth forecast

2025/2026

5-10%

Start benchmarking for free

Sign in with Google

eCommerce Revenue

Revenue by year

Online Alcohol monthly revenue

OVER TIME

Across tracked retailers in this industry, indexed revenue declined by 48% from Nov to Apr.

Monthly revenue

Indexed values, 0-100

Benchmark against your competitors for free

Sign in with Google

Top products in Online Alcohol

BY REVENUE

Get access to full product performance analysis

Online Alcohol revenue by device

BY REVENUE

Share of industry revenue split across devices.

Desktop

60%

Mobile

40%

Online Alcohol performance matrix

BY RETAILER

Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.

Performance matrix

Conversion rate (x) vs average order value (y)

Sample of 20 of 100+

Gain even more insights with the Grips app

Online Alcohol traffic channels

Identify the top traffic channels driving growth across Online Alcohol retailers, and see how channel performance has shifted over time.

Sign in with Google

Online Alcohol Google Ads spend

Evaluate Google search ad spend, ad clicks and cost-per-click across Online Alcohol retailers, with performance tracked over time.

Sign in with Google

Online Alcohol top markets

Explore the key markets for Online Alcohol — the countries contributing the highest revenue, transactions, sessions and ad spend.

Sign in with Google

Online Alcohol retailer rankings

See how retailers rank within Online Alcohol and worldwide by revenue, traffic and growth.

Sign in with Google

Understand how your
competitors drive sales.

Drive growth and optimize key metrics with our e-commerce intelligence platform
Sign in with Google
Grips App Footer Image
© Grips 2022 All Rights Reserved