GRIPS CUSTOMERS & RESEARCH PARTNERS
Parts and accessories for motorcycles, ATVs, UTVs, snowmobiles, and personal watercraft including tires and protective gear.
17M
4.26M
1.0-1.5%
$300-400
15+
Powersports and Marine's aggregate online sales across tracked retailers amounted to $171M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 40% from Feb to Jul.
BY REVENUE
Share of industry revenue split across devices.
Desktop
53%
Mobile
47%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Powersports and Marine retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Powersports and Marine retailers, with performance tracked over time.
Other
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500+ retailers tracked
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150+ retailers tracked
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100+ retailers tracked
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100+ retailers tracked
