GRIPS CUSTOMERS & RESEARCH PARTNERS
Video games, consoles, and gaming accessories for enthusiasts of all levels. Selection includes controllers, custom skins, collectible titles, and gaming-related merchandise.
24M
18M
1.5-2.0%
$0-100
10+
Gaming Accessories and Merchandise's aggregate online sales across tracked retailers amounted to $363M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 30% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
62%
Desktop
38%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Gaming Accessories and Merchandise retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Gaming Accessories and Merchandise retailers, with performance tracked over time.
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100+ retailers tracked
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