GRIPS CUSTOMERS & RESEARCH PARTNERS
Hand and power tools for professional and DIY use including woodworking and metalworking equipment, automotive tools, and shop machinery for various applications.
382M
89M
1.5-2.0%
$200-300
100+
Tools and Equipment's aggregate online sales across tracked retailers amounted to $3.7B in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue grew by 1% from Nov to Apr.
BY REVENUE
Share of industry revenue split across devices.
Mobile
53%
Desktop
47%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Sample of 20 of 100+
Identify the top traffic channels driving growth across Tools and Equipment retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Tools and Equipment retailers, with performance tracked over time.
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