GRIPS CUSTOMERS & RESEARCH PARTNERS
Backyard chicken and poultry supplies including live birds, coops, feeders, waterers, nesting boxes, and breeding equipment for small-scale chicken keeping.
2.03M
683K
1.5-2.0%
$100-200
20+
Backyard Poultry Supplies's aggregate online sales across tracked retailers amounted to $23M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
OVER TIME
Across tracked retailers in this industry, indexed revenue declined by 14% from Feb to Jul.
BY REVENUE
Share of industry revenue split across devices.
Desktop
58%
Mobile
42%
BY RETAILER
Conversion rate versus average order value across the leading retailers in this industry. Each labelled point links to that retailer; position shows relative performance — the upper-right quadrant pairs higher order values with stronger conversion.
Identify the top traffic channels driving growth across Backyard Poultry Supplies retailers, and see how channel performance has shifted over time.
Evaluate Google search ad spend, ad clicks and cost-per-click across Backyard Poultry Supplies retailers, with performance tracked over time.
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