omlet.us
Omlet.us is an online platform that offers a wide range of products related to keeping and caring for various small animals, especially chickens, rabbits, and guinea pigs. They sell items like pet housing, accessory kits, feeders, bedding, and supplies needed to create safe and comfortable living environments for these pets.
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omlet.us Annual Revenue and Growth
omlet.us's annual sales on its online store amounted to $11M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
omlet.us's monthly revenueOVER TIME
Over the past three months, omlet.us revenue has experienced growth of 53%, compared to the preceding three months.
omlet.us competitors
In November 2025, omlet.us outperformed its competitors in terms of revenue, with $890,793 compared to the closest competitor, mypetchicken.com, at $298,639. omlet.us also had a higher number of transactions at 2,861, surpassing mypetchicken.com at 2,923. However, omlet.us had fewer sessions with 168,052 compared to mypetchicken.com's 125,752. omlet.us had a higher average order value (AOV) range of $300-325, while competitors like homeandroost.co.uk and backyardchickencoops.com.au had lower AOV ranges of $25-50 and $250-275, respectively. Despite having a slightly lower conversion rate range of 1.50-2.00, omlet.us maintained a competitive edge over its competitors like smallpetselect.com, which had a higher conversion rate range of 3.50-4.00.
Revenue share by device at omlet.us
In November large majority of sales on omlet.us, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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omlet.us channels
Identify top traffic channels that drive growth for omlet.usand discover how performance of traffic channels has changed over time.
omlet.us Google Ads spend
Evaluate omlet.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
omlet.us devices
Review omlet.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
