omlet.us
Omlet.us is an online platform that offers a wide range of products related to keeping and caring for various small animals, especially chickens, rabbits, and guinea pigs. They sell items like pet housing, accessory kits, feeders, bedding, and supplies needed to create safe and comfortable living environments for these pets.
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omlet.us Annual Revenue and Growth
omlet.us's annual sales on its online store amounted to $11M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
omlet.us's monthly revenueOVER TIME
Over the past three months, omlet.us revenue has experienced growth of 6.7%, compared to the preceding three months.
omlet.us competitors
In October 2025, omlet.us outperformed its competitors in terms of revenue, with $711,391 compared to mypetchicken.com at $299,644, guineadad.com at $62,767, homeandroost.co.uk at $19,637, backyardchickencoops.com.au at $5,396, and smallpetselect.com at $198,991. omlet.us also had a higher number of transactions with 2,197, while mypetchicken.com had 2,881, guineadad.com had 1,327, homeandroost.co.uk had 483, backyardchickencoops.com.au had 19, and smallpetselect.com had 2,891. Additionally, omlet.us had more sessions with 148,576 compared to mypetchicken.com with 120,466, guineadad.com with 76,482, homeandroost.co.uk with 57,350, backyardchickencoops.com.au with 47,538, and smallpetselect.com with 90,294. However, omlet.us had a lower average order value (AOV) range of $300-325 compared to backyardchickencoops.com.au with $275-300 and mypetchicken.com with $100-125. Despite this, omlet.us had a competitive conversion rate range of 1.00-1.50% in comparison to mypetchicken.com at 2.00-2.50%, guineadad.com at 1.50-2.00%, homeandroost.co.uk at 0.50-1.00%, backyardchickencoops.com.au at
Revenue share by device at omlet.us
In October large majority of sales on omlet.us, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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omlet.us channels
Identify top traffic channels that drive growth for omlet.usand discover how performance of traffic channels has changed over time.
omlet.us Google Ads spend
Evaluate omlet.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
omlet.us devices
Review omlet.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
