GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Zinsser—a brand of parent company RPM International (NYSE: RPM)—saw its revenue grow 11.6% across the January 1 to June 30, 2026 period spanning acehardware.com, lowes.com, homedepot.com, and Amazon. Ace Hardware led the brand's channel mix at a 43.3% revenue share, narrowly ahead of Lowe's at 42.4%, while Home Depot and Amazon trailed at 9.6% and 4.4% respectively. Pricing also strengthened, with the average product price reaching $28.70 and climbing 6.8% over the tracked window. In the most recent quarter, the average price rose to $30.86, up 7.4% versus the prior month. These figures underscore both broadening retail traction and upward pricing momentum for the brand heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Zinsser on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Zinsser.
BY REVENUE
Zinsser sells 17% online and 83% offline. Online runs through 3 channels; offline through 2.
Online
17%
83%
Offline
Online channels
17%
Offline channels
83%
BY REVIEW COUNT
Across 696K ratings on 4 channels, Zinsser averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 696K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$30.13
Price
$1.52M
Revenue
$16.03
Price
$528K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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