GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Woods maintained an average product price of $17.26 across five major retailers tracked from January to May 2026. Amazon dominated as the brand's leading retail channel, commanding a significant 61.5% share of total revenue, followed by Home Depot at 19.1% and Lowe's at 10.0%. Notably, Woods experienced an 8.7% increase in average price over the tracked period, suggesting a shift toward higher-priced product sales or strategic pricing adjustments. Despite this upward pricing trend, the brand saw a 7.5% decline in overall revenue during the same timeframe, indicating potential volume softness. The remaining revenue was distributed among Menards (7.7%) and Ace Hardware (1.7%), highlighting Woods' broad but Amazon-concentrated retail footprint.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 7% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 9% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Woods on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Woods.
BY REVENUE
Woods sells 86% online and 14% offline. Online runs through 3 retailers; offline through 3.
Online
86%
14%
Offline
Online channels
86%
Offline channels
14%
BY REVIEW COUNT
Across 1.05M ratings on 5 retailers, Woods averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 1.05M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
