GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Watco generated an average product price of $20.77 across four major retailers — Ace Hardware, Lowe's, Home Depot, and Amazon — during the period from January to April 2026. Ace Hardware led Watco's revenue share at 31.7%, followed by Lowe's at 27.4%, Home Depot at 21.7%, and Amazon at 19.3%, showing a well-distributed presence across key home improvement channels. Notably, Watco's overall revenue grew 21.9% over the tracked period, signaling strong upward momentum for the brand. Despite this growth, average price saw only a modest 1.5% increase, suggesting that volume gains rather than pricing drove the revenue surge. This balanced retailer mix and consistent growth trajectory position Watco as a brand worth watching in the competitive home improvement space.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 22% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Watco on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Watco.
BY REVENUE
Watco sells 44% online and 56% offline. Online runs through 3 retailers; offline through 2.
Online
44%
56%
Offline
Online channels
44%
Offline channels
56%
BY REVIEW COUNT
Across 119K ratings on 4 retailers, Watco averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 119K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$27.03
Price
$24K
Revenue
$48.63
Price
$7.5K
Revenue
