GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on the data provided, here is the market overview: According to Grips Intelligence data covering January–February 2026 across four major home-improvement retailers, SnappyTrap holds an average product price of $19.37. Lowes.com dominates as the brand's leading retail channel, commanding a 52.5% revenue share, followed by acehardware.com at 24.1% and menards.com at 20.4%, while homedepot.com trails significantly at just 3.0%. Notably, the brand's overall revenue declined 11.1% over the tracked period, despite a 15.7% month-over-month rebound in the most recent month. Average pricing also saw a slight downward trend, dipping 2.7% overall, suggesting possible promotional activity or competitive pressure. With over 97% of its revenue concentrated across just three retailers, SnappyTrap's distribution strategy appears heavily tilted away from the home-improvement industry's largest player, Home Depot.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 11% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for SnappyTrap on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for SnappyTrap.