GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across Home Depot, Amazon, and Ace Hardware, Vaughan generates the majority of its online revenue through homedepot.com, which accounts for a dominant 63.0% revenue share. Amazon follows as the second-largest channel at 22.1%, with acehardware.com contributing 14.9% of total revenue. The brand's average product price sits at $25.08, though pricing has trended downward with a 4.2% decrease over the tracked period. Despite the softer pricing, Vaughan's overall revenue grew 15.7% during the reporting window, signaling strong underlying demand across its retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 16% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Vaughan on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Vaughan.
BY REVENUE
