Grips Intelligence in-store data covering January 1 through July 31, 2026 tracks Dartwood across two retail channels, Lowe's and The Home Depot. Lowe's accounts for the clear majority of year-to-date revenue at 74.6%, with Home Depot contributing the remaining 25.4%. Average product price held steady at $29.99, showing effectively no movement over the tracked period. Momentum, however, weakened notably in the May–July window, with revenue falling 32.1% month-over-month and 38.1% overall across the three-month timeseries. That combination of flat pricing and sharp revenue decline points to volume rather than price as the driver of the brand's recent softness.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 38% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Dartwood on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Dartwood.
BY REVENUE
Dartwood sells 33% online and 67% offline. Online runs through 2 channels; offline through 1. Online share has moved from 66% in Mar to 21% in Jul.
Online
33%
67%
Offline
Online channels
33%
Offline channels
67%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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