USG Ceilings

USG Ceilings Market Overview

USG Ceilings, a brand under the privately held German building-materials group Gebr. Knauf KG, generated 80.7% of its year-to-date revenue through Home Depot, according to in-store data tracked by Grips Intelligence from January 1 to July 31, 2026 across homedepot.com, acehardware.com and lowes.com. Ace Hardware accounted for 10.7% of revenue and Lowe's trailed at 8.6%, underscoring a heavily concentrated retail footprint. Brand revenue grew 23.5% over the May-through-July window, though the most recent month showed a 9.6% month-over-month decline. Pricing moved in step, with the average selling price climbing 24.8% across the same period to $65.07, well above the $55.19 year-to-date average. That combination of rising prices and single-channel dependence suggests the brand's near-term growth is closely tied to both premium mix and Home Depot's shelf.