GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon, Newegg, Lowe's, Home Depot, and Ace Hardware from January 1 to June 30, 2026, Armstrong's revenue declined 10.0% over the period. Grips Intelligence data shows revenue split fairly evenly across its top three channels, with Amazon leading at 31.6%, followed closely by Newegg at 30.0% and lowes.com at 29.1%. Home Depot and Ace Hardware accounted for a much smaller combined share of 8.7%. The brand's average product price landed at $37.64, though pricing softened notably toward the end of the period, dropping 13.5%. This downward pressure on both revenue and average price highlights a challenging second quarter for the brand across its retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 10% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 14% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Armstrong on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Armstrong.
BY REVIEW COUNT
Across 71K ratings on 5 channels, Armstrong averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 71K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$20.74
Price
$194K
Revenue
$137.64
Price
$189K
Revenue
$24.95
Price
$135K
Revenue
$100.78
Price
$38K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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