GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data covering January–February 2026 across six major online retailers, Armstrong posted a solid 10.3% revenue growth over the tracked period, with an average product price of $32.08. Amazon dominates as the brand's primary sales channel, commanding a 56.4% revenue share, followed by Lowes.com at 23.0% and HomeDepot.com at 8.7%. Notably, the brand's average price declined 5.8% over the period, suggesting a shift toward more affordable product mix or promotional activity even as overall revenue climbed. Despite the lower price point, the revenue momentum indicates strong volume gains that more than offset the pricing trend. Armstrong's presence across home improvement and specialty retailers like Ace Hardware (6.0%) and Newegg (4.8%) highlights a diversified multi-channel distribution strategy.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 10% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Armstrong on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Armstrong.
BY REVENUE
$91.74
Price
$1.93K
Revenue
