GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Ultra Shine generated revenue across two major retailers between January and May 2026, with Lowes.com commanding a dominant 66.0% revenue share compared to Menards.com at 34.0%. The brand's average product price stood at $6.52 during this period, though pricing saw a dramatic 611.4% increase over the tracked timeline. Despite the significant price surge, Ultra Shine experienced a notable 29.7% decline in overall revenue, suggesting that higher pricing may have impacted purchase volume. These trends indicate a challenging market position for Ultra Shine as it balances pricing strategy with consumer demand across its retail footprint. Businesses and analysts tracking Ultra Shine's offline performance should monitor whether this pricing and revenue divergence continues in the months ahead.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 30% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 611% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Ultra Shine on Lowe's.
REVENUE SHARE
Revenue distribution across tracked retailers for Ultra Shine.
BY REVENUE
Ultra Shine sells 66% online and 34% offline. Online runs through 1 retailer; offline through 1. Online share has moved from 10% in Jan to 99% in May.
Online
66%
34%
Offline
Online channels
66%
Offline channels
34%