GRIPS CUSTOMERS & RESEARCH PARTNERS
Ty-D-Bol, owned by the privately held Willert Home Products, posted solid gains in the first half of 2026, with Grips Intelligence in-store data (January 1–June 30, 2026, tracking Menards, Lowe's, and Amazon) showing overall revenue growth of 16.9%. Menards.com dominated the brand's channel mix at 71.5% of revenue share, far ahead of Lowe's at 17.6% and Amazon at 10.3%, according to Grips Intelligence. Revenue also climbed 9.9% in the most recent month versus the prior month, signaling continued momentum. However, the brand's average product price slipped to $3.23, a 7.7% month-over-month decline and down 6.1% overall. This combination of rising revenue alongside softening pricing suggests Ty-D-Bol is driving volume growth, particularly through its dominant Menards channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 17% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Ty-D-Bol on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Ty-D-Bol.
BY REVENUE
Ty-D-Bol sells 11% online and 89% offline. Online runs through 1 channel; offline through 2.
Online
11%
89%
Offline
Online channels
11%
Offline channels
89%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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